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8  pages due 1pm Building on the PESTLE Analysis, Case Study 1: Are Our Customer Liaisons Helping or Hurting?, Case Study 2: Health Care Needs Real Competition, and your outline that you completed in Week 5, continue to develop a strategic plan for the same organization. Write an eight (8) page paper in which you: Select one (1) specific analytical tool that you can use to determine whether the adaptive strategy or strategies selected for your organization will be the most effective in helping the organization achieve its goals. Propose the manner in which you would use this analytical tool, and support your proposal with an example of its proposed use. Determine one (1) internal and one (1) external factor that you discovered during the environmental analysis that could be a barrier to the success of your proposed strategy or strategies. Recommend one (1) solution to each of the barriers in question. Determine the specific segment of the market that your organization’s strategy or strategies will target. Recommend whether pre-service, point-of-service, or after-service activities would be the most effective approach in marketing your strategy or strategies to the organization’s target customers. Support your recommendation with examples of such effectiveness. Propose the most effective manner in which the organization can support its strategic direction within its culture and structure. Determine the most effective manner in which each of the following strategic resources can be instrumental in helping the organization to achieve its strategic goals: finance, human resources, facilities, and IT. Provide a specific example relevant to each resource to support your response. Evaluate how well the strategic plan you have developed aligns with the organization’s mission and vision. Recommend three (3) specific strategies to track the effectiveness of your strategic plan. Use at least three (3) quality academic resources in this assignment. Note: Wikipedia and similar websites to not qualify as academic resources. Your assignment must follow these formatting requirements: Be typed, double spaced, using Times New Roman font (size 12), with one-inch margins on all sides; citations and references must follow APA or school-specific format. Check with your professor for any additional instructions. Include a cover page containing the title of your paper, your name, the course number and course title, your professor’s name, the university’s name, and the date. The cover page and the reference page are not included in the required assignment page length. The specific course learning outcomes associated with this assignment are: Apply analytic skills to define strategic problems, generate and evaluate strategic alternatives, and develop implementation tactics. Differentiate between the target customer segments and positioning products within these segments as they apply to health care organizations. Differentiate between value-adding service delivery strategies and value-adding support strategies. Use technology and information resources to research issues in the strategic management of health care organizations. Write clearly and concisely about strategic management of health care organizations using proper writing mechanics. this is the case study 1 that you can refer to that you completed for me Attachments area Running Head: HEALTHCARE NEEDS REAL COMPETITION 1 HEALTHCARE NEEDS REAL COMPETITION 8 Healthcare Needs Real Competition Name Course Tutor Date Healthcare Needs Real Competition The healthcare system in the United States is wasteful, problematic, and crushingly costly. There is no deficiency of proposed arrangements, yet fundamental to the best of them is the possibility that health services need more challenge. In different areas, rivalry improves quality and productivity, spikes advancement, and drives down expenses. Health services ought to be no exemption. However, suppliers and payers keep on attempting to frustrate rivalry. Many are effectively seeking after solidification, purchasing up a piece of the overall industry, and expanding their bartering power. This article intends to focus on the fact that medical services payers and suppliers must quit battling the rise of competition in the healthcare provision system and make contending on value integral to their methodology (Dafny & Lee, 2016). All partners in the medical services industry - controllers, suppliers, safety net providers, managers, and patients themselves- - have tasks to carry out in creating genuine rivalry and positive change. Specifically, five impetuses will quicken progress: Put patients at the focal point of care, make a decision, quit compensating volume, institutionalize value-based techniques for implementation, and make information on results straightforward. This paper is written in my point of view as the administrator of the healthcare organization in my area. Mission and vision statement Our mission in healthcare is to provide an efficient, reliable, and affordable system of healthcare for the best services to our patients and provide the best working environment for healthcare providers in this organization. Our vision is to achieve a competitive system in healthcare provision and create a transformative platform for positive change for patients and employees. Our goal is to develop an efficient workforce and provide satisfactory services to our clients. Specific strategic goals that align with the ideals in the vision and mission statements above Embracing models that add value Healthcare providers should be encouraged to embrace models that are beneficial to both the organization and the clients (Hillary et al., 2016). It is risky as the models have imperfections, but that can be solved if the providers liaise with other healthcare providers to work on improving the value of such models and eradicate the imperfections so that the patients can have confidence in using them. Putting patients first Healthcare providers should put the welfare of the patients at the top of their priority list. Making it easier for patients to access care faster is ideal in fostering the relationship between healthcare providers in a specific institution and their patients. Having to wait in a long queue of booked appointments is unfair for people who have a dire need for constant medical care. Having a team that finds ways to address the needs of patients can be of great value to both the organization and the patients as well as the service providers. Creating choices For change to exist in the health care service provision, leaders at each level should be able to make genuine decisions: customers when picking medical coverage items, patients while picking clinicians, and clinicians while choosing the offices where their patients get care. At the point when decisions exist, clear champs and washouts develop, making tenacious weight on all suppliers to improve. They will strive to become better providers contributing to the strategic growth of the organization due to the choices made by the leaders to inspire change and improvement. Competition is the main tool for fostering improvement. Improvement is created through the right choices made by the team leaders, patients when choosing different services and medical providers when choosing the right places to attend to their patients. Adaptive strategy to ensure the organization meets its goals Financial The specific needs of the patients to ensure the best healthcare provision may incur a lot of costs. Therefore, for the organization to keep running and maintain stability, the organization comes up with strategic ways to keep running. This is done through charging the patient's bills on their insurance, varying degrees of payment for those patients that don't use cards, and hold fundraising events to help boost the financial position of the organization and keep it operational. Recruiting a higher number of patients; who have medical insurance can greatly help by boosting the finances of the organization. The mission and vision of the organization, which involves providing the best care for patients, call for the above ways of improving the company's financial status. From charity fundraisers to charges on insurance, the organization keeps afloat as the healthcare providers keep perform their obligation to patients efficiently, day after day. This adaptive strategy will be essential to the organization in achieving its goals as most services offered to require money for equipment as well as specialized personnel. An example of this is the American cancer society, which is a charity that raises funds to support cancer screening and treatment (Silver et al., 2015). The funds are used to obtain equipment as well as hiring specialized doctors and surgeons to carry out such treatments. Another example is the community health charities that raise funds towards health improvement and reforms of the community as a whole. Three (3) service delivery and three (3) support components that will be necessary elements of the organization’s value chain geared toward achieving the identified strategic goals Service delivery components The elements of service delivery include the quality and culture of the service provided, engagement of the employees with the customers, and the experience of the customer in the service providing system. In this case, experience in a health care organization. These elements are essential because they all involve the relationship between the service provider and the patient. In this case could be physician and patient (Ginter et al., 2018). It lays its focus on how the services get delivered to the patients and the general interaction between patients and healthcare officers in the course of the treatment. Support components Due to the various challenges in healthcare in terms of quality and cost of treatment, the united states has a strong healthcare system with support from the government, which spends more per capita on healthcare than any other country does. Medicine and research in the United States are considered to be the best in the world. However, that fact has not helped much in reducing the number of health cases every day. Another system of support component for the organization is the funds from donations and fundraising in charity galas. Reasons why service delivery and support components are essential to the achievement of the organization's goals Service delivery is essential because the manner in which a patient is treated in terms of communication and treatment determines whether he will recommend it to someone else. An aspect of friendliness and proper communication is what makes a patient like the experience and even forget, for a minute about their condition. It is in the ability of a health provider to comfort the patient and give him hope no matter the circumstances. A kind expression to a patient and quick response to emergencies is what motivates a patient making their stay in hospital accommodating. This is attained by promoting the reviews of the organization, thus contributing to its development and achievement of the set goals. The support components are essential in helping the organization gain some financial stability to be able to provide basic medical services to the patients. It also helps in developments like acquiring the latest technology to be used for treatment, expanding the organization in terms of branches across the country. In this way, they are able to reach a wide variety of people, thus making a difference to society. The support system can also help fund free legal clinics that provide free medical testing and screening, especially for those citizens who do not have medical insurance and cannot afford the hospital costs. The support system is essential in helping the organization in its goal of providing efficient and affordable healthcare to all. Additionally, the support system helps in such a way that it provides room for the study of rare diseases by exploring advanced technological equipment in the studies of the species. The support system plays a significant role in the health care institution. The specific approach to maintaining the selected adaptive strategy or strategies in order to ensure that the organization achieves its mission and vision The adaptive strategy is essential for the organization to be able to achieve its mission and vision. The adaptive strategy in this case is financial that involves finding ways to maintain the flow of finances to help patients dealing with traumatic experiences. An example is of soldiers who just came back from captivity by terrorists. The haunting memories of the events before the rescue thus contribute to the constant occurrence of disturbing reactions caused by PTSD. The adaptive strategy i.e., financial strategy, provides funding for the needs of those who need it. the funds are spent on trying to help people from war get the best physical as well as psychiatric treatment and an opportunity to get back on their feet. It involves a step by step mind training program to ensure that the patient is well prepared to get back. The training is thorough because when out in the field fighting war and terrorism, the lives of the people are in one's hands. So proper and genuine recommendations should get made in terms of whether the candidate should be put back on the team and allowed to go to war again. For example, in a phase where the patient gets startled by the sound of bullet fire means they are not ready to fight in a war as the other lives would be endangered as well. Conclusion The healthcare system is an essential organization for the services provided by the healthcare officers to the quality of services offered. The organization of the company is in such a way that proper communication and service provision is maintained through ideals like conducting follow up procedures after a patient has been discharged to monitor their progress. The positive development of the organization in terms of quality of services plays a huge role in improving the number of people flooding the hospital to get a piece of the best healthcare services. The best service delivery can help in an increase in donors due to the traffic in support system when people witness first hand, the manner in which the organization has helped other parties in dealing with traumatic situations. Experiences by people who have been part of the war is a motivation for those who lost or having their loved ones while on duty fighting for the safety of the country. Promoting competition among different healthcare sectors helps improve the quality of healthcare as everyone would be struggling to outdo the other. References Dafny, L. S., & Lee, T. H. (2016). Health care needs real competition. Ginter, P. M., Duncan, W. J., & Swayne, L. E. (2018). The strategic management of health care organizations. John Wiley & Sons. Hillary, W., Justin, G., Bharat, M., & Jitendra, M. (2016). Value-based healthcare. Advances in Management, 9(1), 1. Silver, J. K., Raj, V. S., Fu, J. B., Wisotzky, E. M., Smith, S. R., & Kirch, R. A. (2015). Cancer rehabilitation and palliative care: critical components in the delivery of high-quality oncology services. Supportive Care in Cancer, 23(12), 3633-3643. \ Customer Liaisons Name Course Tutor Date Introduction The Patient Care Executive is a liaison position in the hospital field that is used to level the ground of doctors and patients. Patients tend to feel intimidated to make critical decisions. Patients always want the only outcome out of the situation, which is to get better. The PCE comes in here and helps the patients understand the diagnosis and the recommended cure provided by the doctors. Such a program receives mixed reactions of both harsh criticism and welcoming remarks. On the doctor’s side, it was a little frustrating as they have to answer to the administration, the patients, and now the Patient Care Executives. For the patients and the Patient Care Executive members, it is roses as the patients receive comfort, and the Patient Care Executives share salary with the doctors. The question of whether customer liaisons are helping or hurting someone is an opinion. It depends on how the PCE affected the respective individual. The thesis below should answer the question, “are our customer liaisons helping or hurting.” External factors The external environment is very critical to any organization or an individual business. It prompts the holders of the business or the manager to adjust their operations to reflect their external business environment. All this is to stay ahead of the competition. In the medical field, it is essential to give the patients an excellent service and excellent health care for them to be back again. Some of the external environmental factors affecting medical care are reporting and learning from diagnostic errors, medical liability, communication and resolution programs, risk management, and payment and care delivery, among others. Two factors that affect the organization are reporting and learning from diagnostic errors and payment. Reporting and learning from diagnostic errors prompt the patient safety and reliability to the hospital. For these events to be effective, conducting a system-based analysis of the near misses and adverse events often will help. In this way, the doctors can know what to do and what not to do from their mistakes. The process of giving a diagnosis is improved and made better from the analysis. Reporting and learning from diagnostic errors are very important for the Patient Care Executive to blend with the doctors for better service delivery to the patient. All this because it makes the doctors and Patient Care Executive be on the same page and handle the patient well (Zboril-Benson, 2016). Payment and care delivery are other major yet overrated external factors. In basic knowledge, the more expensive the services, the better the quality of service delivery and the cheaper the service, the most inferior quality of service delivery. This is a very critical factor because as much as one offers better services at high prices, errors are prone to human, and this affects the thinking of the patients. For one to provide better services and health care, they need to have an experienced medical practitioner. Qualified medical practitioners tend to be expensive, which in turn affects the cost of service delivery. These two factors are significant to the organization because the Patient Care Executive may seem costly to the patients because there are no other hospitals with the liaison implemented in the hospital. A patient may feel they are paying more for the Patient Care Executive other than the service itself. The organization should moderate the pricing to accommodate the Patient Care Executive, better service delivery, and better-qualified doctors. Internal factors Just as the external factors, internal factors are equally essential and impact service delivery and its quality. Internal factors are the drive and motivation for the organization to meet its objectives. These factors are strengths if they positively affect the organization or weaknesses if they negatively affect the organization. Financial resources, physical resources, and human resources are considered in the internal factors of the organization. Some of the human resources are employees, patients, and volunteers, while physical factors include equipment, location of the hospital, and financial resources include investment opportunities and source of income, among others. Major internal factors include strategic risks, organizational and operational, innovation, business risks, corporate culture, and internal factors in SWOT analysis. Strategic risks are significant for the organization to employ to reach goals and targets. This helps the business meet its business plan and objectives, just like the Patient Care executive is a strategic plan that tends to bring in more patients. It might receive adverse criticism because the patients might think it is a desperate move to try to recap the lost glory of the organization. Having an organizational culture brings out a system of doing things inside the organization. These operations tend to be unique because corporate cultures differ and cannot be the same. The culture inside the organization involves a strategic and systematic way of doing things that lead up to the success of the organization (Fakhri et al., 2016). Organizational culture tends to be an essential factor in the organization because the Patient Care Executive is a unique way of doing things. The staff has to blend in with the style of doing things. For example, the doctors who left because they could not adapt to the liaison means that the doctors do not want to follow the organizational culture. For Strategic risks, the organization cannot survive by the book all along, and they have to take risks. For example, to employ a high-end doctor for proper consultation to attract wealthy businesspeople to invest in the betterment of service delivery. Organizations must meet their targets or business plan. It will show success for the organization and portray a good picture to the consumers of their product. In this case, the patients will see that they will receive better health care at an affordable price. All this is an upper hand at the competition and shows a success. More patients will appear at the doorstep for health services; in this case, the Patient Care Service gives care, support, and love at the tough time in their lives. Impact towards competitive strategy The competitive strategy is the ability of an organization to come up with ideas that are long-term to gain a competitive advantage over its competitors in the respective industry. An organization needs to gain an edge over its counterparts as it only shows how successful they are. Besides, gaining advantage will attract more customers to the brand, hence more revenue towards the organization. In this case, the four factors discussed above are giving the hospital a competitive advantage. Reporting and learning from diagnostic errors increase the level of integrity of the hospital. It shows how the hospital is transparent and would not gamble with the lives of its patients. Reporting of errors ensures the doctors they have a safe and confidential environment for them to learn from their mistakes, near misses, and adverse situations. Such a strategy is for the safety of the doctors and the betterment of the service provision. Such an arrangement is right because it prompts the security of the doctor because when they report, the board responds with a positive critical response. In turn, it encourages doctors to learn from their failures and also not be afraid to try new medicines for rare diseases. If the reporting leads to punishing the doctors, they will be hesitant to report. All because it will precipitate lawsuits after they are accused in court, and eventually, it will make them get sacked and their licenses revoked. When doctors get afraid to report, it will lower the experience of the doctors because they will not learn from their experiences (Zinovieva, et al., 2016). Such a move prompts a competitive advantage because the doctors get a chance to learn from their near misses and adverse experiences. This minimizes the level of mistakes in the future because the doctors will be exposed to a comfortable environment to work freely without pressure. The results of fewer errors in the future attract more patients to your hospital and increase the loyalty and trust of the patients towards the hospital. That gives a competitive advantage over other hospitals, and it also supports the incorporation of the Patient Care Executive board and its members. This is because the Patient Care Executive handles the comfort part and explains to them whatever is being done to them as the patients cannot understand the doctors’ words. For internal factors, it will boost the internal operations of the organization. For example, organizational culture is a very critical factor that is usually adopted by many organizations to get one hundred percent participation by the employees. Corporate culture brings about a positive working environment and motivation, especially between the management and the rest of the staff. Specific rules and regulations are followed; for instance, no outsourcing information acquired inside the organization to competitors. With a pleasant working environment and positive minded working staff, the performance chart of the employees goes up gradually. With better performance comes satisfied customers; in this case, patients become confident with the services rendered and refer their friends to the hospital. That shows a significant boost from your opponents, hence a competitive advantage (Namada, 2018). Strategy Most organizations focus their targets on financial systems because they are centered on improving profits. In this case, the organization implemented the Patient Care Executive to enhance service delivery and also to give room doctors to practice medicine. The doctors do not agree with the PCE members as they are overdoing their part by misguiding the patients on decision making. A good strategy is involving both the Patient Care Executive members and doctors to a weekly meeting presided over by the human resource officer. These meetings will have the aim of putting these two participants on the same page by clearly stating what their work is and where the boundaries are. For instance, the Patient Care executive members only comfort the patients. They only come in in decision making where necessary and let the doctors do their job, which is attending to the patient. Peaceful coexistence will be observed by clearly defining their tasks, and misunderstandings will reduce creating a friendly work environment. Such events will lead to retaining both the doctors and the Patient Care Executive program. A win-win situation (Evans & Stoddart., 2017). Conclusion The Patient Care Executive program has both its advantages and disadvantages, just like everything else in this universe. It is, therefore, only rational to review both the advantages and disadvantages, write them down and weighs which is stronger. If the benefits are stronger, then it is only sane to retain the program, but if the cons are compelling, then it is safe to disband the program. In such a situation, the question “are our customer liaisons helping or hurting” is answered. Customers are benefiting from the program, and more positive comments are received from the program instead of negative comments. An answer is that the liaison is helping the customers, and it is only reasonable to retain it to maintain a competitive advantage. References Evans, R. G., & Stoddart, G. L. (2017). Producing health, consuming health care. In Why are some people healthy and others not? (pp. 27-64). Routledge. Fakhri, S., Engelberg, R. A., Downey, L., Nielsen, E. L., Paul, S., Lahdya, A. Z., ... & Curtis, J. R. (2016). Factors affecting patients' preferences for and actual discussions about end-of-life care. Journal of pain and symptom management, 52(3), 386-394. Namada, J. M. (2018). Organizational learning and competitive advantage. In Handbook of Research on Knowledge Management for Contemporary Business Environments (pp. 86-104). IGI Global. Zboril-Benson, L. R. (2016). Why nurses are calling in sick: the impact of health-care restructuring. Canadian Journal of Nursing Research Archive, 33(4). Zinovieva, C. G., Kuznetsova, M. V., Dorfman, T. V., Limarev, P. V., & Limareva, J. A. (2016). Study of external and internal factors affecting enterprise’s stability. Advances in Systems Science and Applications, 16(1), 62-71.