INTERNATIONAL MARKETING

International Marketing - Marketing
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Hello,  I have a REAL project which is an online internship for my MBA program, for the International Marketing course. Please read the instructions to understand what the project and the requirements are. This assignment is 60\% of my final grade for this course and is the most important one for me.  I need an overall presentation, for this Tuesday, March 9, before noon:     Time Zone (PST) In this presentation, I should tell the main concept of the marketing plan for the real company which is mentioned in the instructions.  And then I need the whole project ready in one week: Due date for the complete project: March 14, 2021 Please be precise and do your best. I will pay a bonus if I get a great mark.ABOUT COMPANY Authentic Instructor Training is an organization that provides boutique fitness studios with training and development specific to indoor cycling and other modalities, along with how to create a bold customer experience, how to run a studio, etc. Now operating for over 5 years, Tash Marshall Bean the founder, and her team of instructor trainers have trained over 1500 instructors and studio owners in the ways of being a sensational boutique fitness motivator and instructor. Classes are offered live in-person and via web delivery. PROJECT SCOPE (Presentation on Tuesday March 9, 2021) Authentic Instructor Training (AIT) is wanting to expand its footprint in Canada, the US and EU/UK markets. (Choose US and provide strong reasons for that). Having trained approximately 60 studios and 1500 instructors, we feel the time is right to push expansion. There are five products. Indoor cycling instructor training provided on-line via zoom as an open enrolment program and/or for a boutique studio for certification. Indoor cycling instructor amp-ups, providing training in-person or via zoom to existing studio teams who are wanting to improve, upgrade or update their cycling program Branded studio and active wear clothing Studio start-up consulting and advisory As a result of this drive to grow and expand, we seek a marketing plan and strategy to guide us. Key objectives would be: (Please answer all of them based on research about the company as this is an internship and a real project) · Who are the competitors in the US market? · Provide 4 Ps : Product, Price, Place, Promotion for the project · What markets are the best first movers for our offering? · How do we reach studio owners who are wanting to add indoor cycling to their current location? · How do we reach prospective new studio owners who are interested in opening a new studio? · What is the best means of attracting individuals to sign up for open enrolment programs and what is their persona and demographic? · Which social media platforms are best to advertising and have the greatest reach into the fitness community and what would be an appropriate budget? · What other means and methods are out there for marketing and advertising? · Should we come at the market with a package rather than selling and marketing individual offerings? We would also like to provide latitude to the students and would encourage them to consider additional marketing questions, strategies and ideas that could complement our own thoughts. We are not experts, so any and all help would be appreciated! Thank you.Having an idea about what I am going to do in this course and project: The group project for MRKT 627 is selected from real industry projects offered on Riipen website. Riipen is an online collaboration platform that brings industry and academia together, with real company projects. Projects are completed by students as remote internships and provide students with the opportunity to work with real company managers and receive their first hand feedback on their performance. Moreover, this project allows students not only practice what they are being taught, but also build usable skills like project management and professional communication in the process. The winner group members will receive recommendation letters from the company that enhance students’ employability after graduation. The project: In the corporate word, you will often work in groups or teams to work on projects or reports. In this project you will utilize all that you and your team members have learned in the course to write a detailed international marketing plan for Authentic Training INC . Authentic Instructor Training Inc. is a real organization that provides boutique fitness studios with training and development specific to indoor cycling and other modalities, along with how to create a bold customer experience and how to run a studio. Authentic Instructor Training INC. is currently located in Calgary, Canada and planning to expand its footprint in the US (write the reason why US is the best for them compared to UK) The company manager is seeking a marketing plan and strategy to guide her in the following area; · What markets are the best first movers for their offering? · How do they reach studio owners who are wanting to add indoor cycling to their current location? · How do they reach prospective new studio owners who are interested in opening a new studio? · What is the best means of attracting individuals to sign up for open enrolment programs and what is their persona and demographic? · Which social media platforms are best to advertising and have the greatest reach into the fitness community, and what would be an appropriate budget? · What other means and methods are out there for marketing and advertising? · Should they come to the market with a package rather than selling and marketing individual offerings? The project aims to provide solutions to the above questions. The project will count for 60\% of your final grades! In this document, you can find suggested details of what is expected in the plan. However, this plan can be adjusted based on the Authentic Instructor Training Inc.’s objectives. The international marketing plan should be no more than 6000 words for body (ideally 24 pages) double-spaced in length (1 inch margins) not including cover page, appendices, and bibliography. You need to follow APA citation and standard. You are highly suggested to thoroughly read APA Quick Reference Guidelines. International Marketing Plan Framework and G
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Your assignment may be more than 5 paragraphs but not less. INSTRUCTIONS:  To access the FNU Online Library for journals and articles you can go the FNU library link here:  https://www.fnu.edu/library/ In order to n that draws upon the theoretical reading to explain and contextualize the design choices. Be sure to directly quote or paraphrase the reading ce to the vaccine. Your campaign must educate and inform the audience on the benefits but also create for safe and open dialogue. A key metric of your campaign will be the direct increase in numbers.  Key outcomes: The approach that you take must be clear Mechanical Engineering Organic chemistry Geometry nment Topic You will need to pick one topic for your project (5 pts) Literature search You will need to perform a literature search for your topic Geophysics you been involved with a company doing a redesign of business processes Communication on Customer Relations. 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Develop a community-wide intervention to reduce elevated blood pressure and hypertension in the State of Alabama that in in body of the report Conclusions References (8 References Minimum) *** Words count = 2000 words. *** In-Text Citations and References using Harvard style. *** In Task section I’ve chose (Economic issues in overseas contracting)" Electromagnetism w or quality improvement; it was just all part of good nursing care.  The goal for quality improvement is to monitor patient outcomes using statistics for comparison to standards of care for different diseases e a 1 to 2 slide Microsoft PowerPoint presentation on the different models of case management.  Include speaker notes... .....Describe three different models of case management. visual representations of information. They can include numbers SSAY ame workbook for all 3 milestones. You do not need to download a new copy for Milestones 2 or 3. 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Throughout your nurse practitioner program Vignette Understanding Gender Fluidity Providing Inclusive Quality Care Affirming Clinical Encounters Conclusion References Nurse Practitioner Knowledge Mechanics and word limit is unit as a guide only. The assessment may be re-attempted on two further occasions (maximum three attempts in total). All assessments must be resubmitted 3 days within receiving your unsatisfactory grade. You must clearly indicate “Re-su Trigonometry Article writing Other 5. June 29 After the components sending to the manufacturing house 1. In 1972 the Furman v. Georgia case resulted in a decision that would put action into motion. Furman was originally sentenced to death because of a murder he committed in Georgia but the court debated whether or not this was a violation of his 8th amend One of the first conflicts that would need to be investigated would be whether the human service professional followed the responsibility to client ethical standard.  While developing a relationship with client it is important to clarify that if danger or Ethical behavior is a critical topic in the workplace because the impact of it can make or break a business No matter which type of health care organization With a direct sale During the pandemic Computers are being used to monitor the spread of outbreaks in different areas of the world and with this record 3. Furman v. Georgia is a U.S Supreme Court case that resolves around the Eighth Amendments ban on cruel and unsual punishment in death penalty cases. The Furman v. Georgia case was based on Furman being convicted of murder in Georgia. Furman was caught i One major ethical conflict that may arise in my investigation is the Responsibility to Client in both Standard 3 and Standard 4 of the Ethical Standards for Human Service Professionals (2015).  Making sure we do not disclose information without consent ev 4. Identify two examples of real world problems that you have observed in your personal Summary & Evaluation: Reference & 188. Academic Search Ultimate Ethics We can mention at least one example of how the violation of ethical standards can be prevented. Many organizations promote ethical self-regulation by creating moral codes to help direct their business activities *DDB is used for the first three years For example The inbound logistics for William Instrument refer to purchase components from various electronic firms. During the purchase process William need to consider the quality and price of the components. In this case 4. A U.S. Supreme Court case known as Furman v. Georgia (1972) is a landmark case that involved Eighth Amendment’s ban of unusual and cruel punishment in death penalty cases (Furman v. Georgia (1972) With covid coming into place In my opinion with Not necessarily all home buyers are the same! When you choose to work with we buy ugly houses Baltimore & nationwide USA The ability to view ourselves from an unbiased perspective allows us to critically assess our personal strengths and weaknesses. This is an important step in the process of finding the right resources for our personal learning style. Ego and pride can be · By Day 1 of this week While you must form your answers to the questions below from our assigned reading material CliftonLarsonAllen LLP (2013) 5 The family dynamic is awkward at first since the most outgoing and straight forward person in the family in Linda Urien The most important benefit of my statistical analysis would be the accuracy with which I interpret the data. 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The team is currently using an I would start off with Linda on repeating her options for the child and going over what she is feeling with each option.  I would want to find out what she is afraid of.  I would avoid asking her any “why” questions because I want her to be in the here an Summarize the advantages and disadvantages of using an Internet site as means of collecting data for psychological research (Comp 2.1) 25.0\% Summarization of the advantages and disadvantages of using an Internet site as means of collecting data for psych Identify the type of research used in a chosen study Compose a 1 Optics effect relationship becomes more difficult—as the researcher cannot enact total control of another person even in an experimental environment. Social workers serve clients in highly complex real-world environments. 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After establishing where each member is in relation to the family A Health in All Policies approach Note: The requirements outlined below correspond to the grading criteria in the scoring guide. At a minimum Chen Read Connecting Communities and Complexity: A Case Study in Creating the Conditions for Transformational Change Read Reflections on Cultural Humility Read A Basic Guide to ABCD Community Organizing Use the bolded black section and sub-section titles below to organize your paper. For each section Losinski forwarded the article on a priority basis to Mary Scott Losinksi wanted details on use of the ED at CGH. He asked the administrative resident