Research - Economics
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Research Methods II - Assignments
Assignment 1 – Methodology (40\%)
Deadline Week 8
Write a proposal explaining the methodology you intend to apply in your research. Describe the process
to obtain and process data, the analytical criteria you will use, and the nature of the required data to
answer research question. Include question, aim and objectives. Your proposal must define (max.800 words):
• Research Approach 20\%
• Methods [Quantitative / Qualitative] 20\%
• Primary data 30\%
• Secondary data 30\%
Assignment 2 –Literature review (60\%)
Deadline Week 13
Having in mind the discussion in class, write a proposal for the development of a literature review
concerning your research question. Include assignment 1 content. Your proposal must define (max.800 words):
o Summary of 60\%
▪ Concepts
▪ Theories / Models
▪ Trends
o Context presentation (story telling) 20\%
o Related bibliography (Harvard style) 20\%
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Learning outcomes:
To be capable of distinguishing between data typologies
To understand the process of information filtering
To perform the organization of a study plan
To be capable of drawing the canvas of an applied research project
General Outcomes:
Improvement of a work in progress (opera in fieri)
Development of critical analysis and self-assessment
Development of autonomy on the construction of active study plans
Development of strategies for the organization and development of a research projectName Discipline(s) Size Access cost Provider(s)
MyScienceWork Multidisciplinary 90,000,000 Free MyScienceWork Inc
CiteSeerX Multidisciplinary 8,401,126 Free Pennsylvania State University
J-Gate Multidisciplinary 71,692,382 Free & Subscription Informatics India Ltd
PubMed Central (PMC) Biomedical, life sciences 7,500,000 Free NIH, NLM
Paperity Multidisciplinary 7,238,477 Free Paperity Sp. z o.o.
ScienceOpen Multidisciplinary 66,000,000 Free ScienceOpen Inc.
Zasshi Kiji Sakuin: Japanese Periodicals Index Multidisciplinary 6,600,000 Free & Subscription National Diet Library
Directory of Open Access Journals Multidisciplinary 5,478,853 Free Lund University
DBLP Computer science 5,387,041 Free Leibniz Center for Informatics and University of Trier
IngentaConnect Multidisciplinary 5,000,000 Free & Subscription Ingenta
National Diet Library Collection Multidisciplinary 44,187,016 Free National Diet Library
Arachne Archaeology, Art history 4,485,534 Free DAI & University of Cologne
Zentralblatt MATH Mathematics 4,000,000 Free Springer
Google Scholar Multidisciplinary 389,000,000 Free Google
Europe PMC Biomedical 37,956,809 Free EMBL-EBI
Russian Science Citation Index Multidisciplinary 35,409,829 Free Scientific Electronic Library
OAIster[43] Multidisciplinary 30,000,000 Free OCLC
PubMed Biomedical, life sciences 30,000,000 Free NIH, NLM
RePEc: Research Papers in Economics[49] Economics 3,000,000 Free IDEAS: Federal Reserve Bank of St. Louis
Unpaywall Multidisciplinary 27,896,149 Free Our Research
Aminer Computer Science 265,034,285 Free Tsinghua University
MEDLINE Medicine, Healthcare 26,000,000 Free NLM
BASE: Bielefeld Academic Search Engine Multidisciplinary 259,497,239 Free Bielefeld University
Microsoft Academic Multidisciplinary 248,455,650 Free Microsoft
CiNii Multidisciplinary 22,000,000 Free & Subscription National Institute of Informatics
COnnecting REpositories (CORE) Multidisciplinary 205,345,147 Free Open University
DeepDyve Multidisciplinary 20,000,000 Free & Subscription DeepDyve
PhilPapers Philosophy 2,540,317 Free PhilPapers
Semantic Scholar Multidisciplinary 188,828,724 Free Allen Institute for Artificial Intelligence
SpringerLink Multidisciplinary 13,859,779 Free & Subscription Springer
Astrophysics Data System Astrophysics, Geophysics, Physics 13,300,000 Free Harvard University
AGRIS: Agricultural database Agriculture 12,021,578 Free FAO
JSTOR: Journal Storage Multidisciplinary 12,000,000 Free & Subscription JSTOR
Dimensions Multidisciplinary 114,663,634 Free & Subscription Digital Science & Research Solutions Ltd
Crossref Multidisciplinary 111,231,936 Free Crossref
Mendeley Multidisciplinary 100,000,000 Free & Subscription Elsevier
EconBiz Economics 10,000,000 Free ZBW- German National Library of Economics– Leibniz Information Centre for Economics (ZBW)
ERIC: Educational Resource Information Center Education 1,500,000 Free & Subscription United States Department of Education (available by subscription from OCLC, CSA)
SSRN: Social ScieRunning Head: Emotional marketing via Rich Media
Emotional marketing via Rich Media
EMOTIONAL MARKETING VIA RICH MEDIA
Bosko Mestrovic
Eu Business School
1.11.2020.
TABLE OF CONTENTS
CHAPTER 2: LITERATURE REVIEW 3
INTRODUCTION 3
CONCEPTS 3
Concept of Emotional Marketing 4
Concept of Rich Media 4
THEORIES & MODELS 5
PDA Model 5
PANAS Model 5
Theories of Emotion 5
TRENDS 6
Emotional Branding 6
CONTEXT PRESENTATION 6
REFERENCES 7
CHAPTER 2: LITERATURE REVIEW
INTRODUCTION
The literature review is the most significant chapter in the research study. It plays an essential role in elaborating the major issues in the research paper. For this topic, this literature review will focus on various concepts and aspects of emotional marketing. Research done by various scholar will also be analysed to get a clear understanding upon the topic. In the rapid changing world, it is seen that marketing is the major area of issues that is faced by the modern organisation. Hence, in this chapter, the main focus will be upon the concepts, theories, models and trends relevant to emotional marketing. It will also include a context presentation for better understanding.
CONCEPTS
MARKETING
EMOTIONAL MARKETIING
RICH MEDIA
Theories and models of emotional marketing
PDA MODEL
PANAS MODEL
LARSEN MODE;
Tools of Rich Media
Conceptual Framework (Created by the learner)
Concept of Emotional Marketing
In the rapid changing world, it is found that emotional marketing is having an utmost importance that create massive impact upon the purchasing patterns of the potential customers. According to Joyner et al. (2018), this way of marketing came into the limelight, when the organisations realized that they have to create an emotional bond with their customers to increase their sales and revenue in the market. It helps in building trust and mutual cooperation that simultaneously helps in building customer loyalty among the customers (Kim, Jeon and Lee, 2020). It is found in the current case scenario, that the sale of any product depends upon the customer’s association with the company. Hence, this emotional marketing is considered as one of the foremost marketing strategies of the companies to gain customer loyalty. In case of luxurious goods, customers prefer to purchase the items from their trusted brand, hence emotional marketing is considered to be the significant strategy in the market.
Power of emotional marketing (Harvey, 2018)
Concept of Rich Media
According to McChesney, (2016), rich media is nothing but a substitute of digital advertising. It includes the advertisement that are having advanced technological aspects such as audio, video and other types of elements. Text advertisements, such as poster, brochures, newspaper advertisement are not catchy and are outdated. Customers get attracted towards advanced and interesting video with good graphical representation. Hence, the companies are inclined towards rich media, for mRunning Head: Emotional marketing via Rich media
Emotional marketing via Rich media
EMOTIONAL MARKETING VIA RICH MEDIA
Bosko Mestrovic
Eu Business School
18.10.2020.
Table of Contents
Introduction 3
Research Aim 3
Research Objectives 3
Problem Statement 3
Research Background 4
Research Questions 4
Summary 5
References 5
Introduction
As the rapid changing marketing environment, creating emotional connection through promotional activities are getting good responses in the market. When the customer founds that they are doing something good for a cause by purchasing the product, they tend to purchase more. In this section, the researcher has provided a clear concept of the topic. The evaluation on this topic and analysing the importance of the topic is being assessed in this paper.
Research Aim
The main aim of the research paper to evaluate the process, by which the companies are conducting emotional marketing through rich media. It also aims at analysing the impact created by the emotional marketing on the buying patterns of the consumer.
Research Objectives
The main objectives of this research are:
· To analyse why emotional marketing is important
· To analyse the strategies that are undertaken for implementing t
· he emotional marketing
· To understand the challenges that can be faced by the company while implementing the emotional marketing strategies.
· To provide recommendation in order to solve the problem of challenges that can occur.
Problem Statement
Consumers have the probability to connect with the different brands by getting huge information in media channels (Joyner et al., 2018). The marketers are facing the challenges to analyse which of the method is working and which method is not working. Hence, it was found that there were no new theories which will connect the marketer with the customers. Hence, this is one of the problems for the marketers. On the other hand, while using the digital media, if the proper marketing and digital media strategies are not adopted a huge pool of customers will not be proposed.
Research Background
Emotional marketing was discovered in the late 1990s in order to deal with the traditional branding techniques. After the discovery the marketers adopted this approach to attract their targeted customers. It was found that the rapid growth of the products that are meant for consuming are needed to go for the innovation as well as promotional methods (Jorge, 2018). In the mean time it was found that the main agenda of emotional marketing is to get the benefit-driven position in the market. Hence, the marketers use these kind of emotional marketing strategies to influence the people. It is also cleared that emotions that are induced with the product lead to higher sales of the product in the market. It also impacts the decision-making process of the customers. These marketing is done in the form of advertisements, product events, positioning events and so on. The content that
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Identify a specific consumer product that you or your family have used for quite some time. This might be a branded smartphone (if you have used several versions over the years)
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aragraphs (meaning 25 sentences or more). Your assignment may be more than 5 paragraphs but not less.
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To access the FNU Online Library for journals and articles you can go the FNU library link here:
https://www.fnu.edu/library/
In order to
n that draws upon the theoretical reading to explain and contextualize the design choices. Be sure to directly quote or paraphrase the reading
ce to the vaccine. Your campaign must educate and inform the audience on the benefits but also create for safe and open dialogue. A key metric of your campaign will be the direct increase in numbers.
Key outcomes: The approach that you take must be clear
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You will need to pick one topic for your project (5 pts)
Literature search
You will need to perform a literature search for your topic
Geophysics
you been involved with a company doing a redesign of business processes
Communication on Customer Relations. Discuss how two-way communication on social media channels impacts businesses both positively and negatively. Provide any personal examples from your experience
od pressure and hypertension via a community-wide intervention that targets the problem across the lifespan (i.e. includes all ages).
Develop a community-wide intervention to reduce elevated blood pressure and hypertension in the State of Alabama that in
in body of the report
Conclusions
References (8 References Minimum)
*** Words count = 2000 words.
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*** In Task section I’ve chose (Economic issues in overseas contracting)"
Electromagnetism
w or quality improvement; it was just all part of good nursing care. The goal for quality improvement is to monitor patient outcomes using statistics for comparison to standards of care for different diseases
e a 1 to 2 slide Microsoft PowerPoint presentation on the different models of case management. Include speaker notes... .....Describe three different models of case management.
visual representations of information. They can include numbers
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ame workbook for all 3 milestones. You do not need to download a new copy for Milestones 2 or 3. When you submit Milestone 3
pages):
Provide a description of an existing intervention in Canada
making the appropriate buying decisions in an ethical and professional manner.
Topic: Purchasing and Technology
You read about blockchain ledger technology. Now do some additional research out on the Internet and share your URL with the rest of the class
be aware of which features their competitors are opting to include so the product development teams can design similar or enhanced features to attract more of the market. The more unique
low (The Top Health Industry Trends to Watch in 2015) to assist you with this discussion.
https://youtu.be/fRym_jyuBc0
Next year the $2.8 trillion U.S. healthcare industry will finally begin to look and feel more like the rest of the business wo
evidence-based primary care curriculum. Throughout your nurse practitioner program
Vignette
Understanding Gender Fluidity
Providing Inclusive Quality Care
Affirming Clinical Encounters
Conclusion
References
Nurse Practitioner Knowledge
Mechanics
and word limit is unit as a guide only.
The assessment may be re-attempted on two further occasions (maximum three attempts in total). All assessments must be resubmitted 3 days within receiving your unsatisfactory grade. You must clearly indicate “Re-su
Trigonometry
Article writing
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After the components sending to the manufacturing house
1. In 1972 the Furman v. Georgia case resulted in a decision that would put action into motion. Furman was originally sentenced to death because of a murder he committed in Georgia but the court debated whether or not this was a violation of his 8th amend
One of the first conflicts that would need to be investigated would be whether the human service professional followed the responsibility to client ethical standard. While developing a relationship with client it is important to clarify that if danger or
Ethical behavior is a critical topic in the workplace because the impact of it can make or break a business
No matter which type of health care organization
With a direct sale
During the pandemic
Computers are being used to monitor the spread of outbreaks in different areas of the world and with this record
3. Furman v. Georgia is a U.S Supreme Court case that resolves around the Eighth Amendments ban on cruel and unsual punishment in death penalty cases. The Furman v. Georgia case was based on Furman being convicted of murder in Georgia. Furman was caught i
One major ethical conflict that may arise in my investigation is the Responsibility to Client in both Standard 3 and Standard 4 of the Ethical Standards for Human Service Professionals (2015). Making sure we do not disclose information without consent ev
4. Identify two examples of real world problems that you have observed in your personal
Summary & Evaluation: Reference & 188. Academic Search Ultimate
Ethics
We can mention at least one example of how the violation of ethical standards can be prevented. Many organizations promote ethical self-regulation by creating moral codes to help direct their business activities
*DDB is used for the first three years
For example
The inbound logistics for William Instrument refer to purchase components from various electronic firms. During the purchase process William need to consider the quality and price of the components. In this case
4. A U.S. Supreme Court case known as Furman v. Georgia (1972) is a landmark case that involved Eighth Amendment’s ban of unusual and cruel punishment in death penalty cases (Furman v. Georgia (1972)
With covid coming into place
In my opinion
with
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The ability to view ourselves from an unbiased perspective allows us to critically assess our personal strengths and weaknesses. This is an important step in the process of finding the right resources for our personal learning style. Ego and pride can be
· By Day 1 of this week
While you must form your answers to the questions below from our assigned reading material
CliftonLarsonAllen LLP (2013)
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The most important benefit of my statistical analysis would be the accuracy with which I interpret the data. The greatest obstacle
From a similar but larger point of view
4 In order to get the entire family to come back for another session I would suggest coming in on a day the restaurant is not open
When seeking to identify a patient’s health condition
After viewing the you tube videos on prayer
Your paper must be at least two pages in length (not counting the title and reference pages)
The word assimilate is negative to me. I believe everyone should learn about a country that they are going to live in. It doesnt mean that they have to believe that everything in America is better than where they came from. It means that they care enough
Data collection
Single Subject Chris is a social worker in a geriatric case management program located in a midsize Northeastern town. She has an MSW and is part of a team of case managers that likes to continuously improve on its practice. The team is currently using an
I would start off with Linda on repeating her options for the child and going over what she is feeling with each option. I would want to find out what she is afraid of. I would avoid asking her any “why” questions because I want her to be in the here an
Summarize the advantages and disadvantages of using an Internet site as means of collecting data for psychological research (Comp 2.1) 25.0\% Summarization of the advantages and disadvantages of using an Internet site as means of collecting data for psych
Identify the type of research used in a chosen study
Compose a 1
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effect relationship becomes more difficult—as the researcher cannot enact total control of another person even in an experimental environment. Social workers serve clients in highly complex real-world environments. Clients often implement recommended inte
I think knowing more about you will allow you to be able to choose the right resources
Be 4 pages in length
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One thing you will need to do in college is learn how to find and use references. References support your ideas. College-level work must be supported by research. You are expected to do that for this paper. You will research
Elaborate on any potential confounds or ethical concerns while participating in the psychological study 20.0\% Elaboration on any potential confounds or ethical concerns while participating in the psychological study is missing. Elaboration on any potenti
3 The first thing I would do in the family’s first session is develop a genogram of the family to get an idea of all the individuals who play a major role in Linda’s life. After establishing where each member is in relation to the family
A Health in All Policies approach
Note: The requirements outlined below correspond to the grading criteria in the scoring guide. At a minimum
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Read Connecting Communities and Complexity: A Case Study in Creating the Conditions for Transformational Change
Read Reflections on Cultural Humility
Read A Basic Guide to ABCD Community Organizing
Use the bolded black section and sub-section titles below to organize your paper. For each section
Losinski forwarded the article on a priority basis to Mary Scott
Losinksi wanted details on use of the ED at CGH. He asked the administrative resident