Fluent Essays

PLEASE READ ABOUT MY BUSINESS IDEA BEFORE ANSWERING THE QUESTIONS (ATTACHED) QUESTION A - Describe briefly the main operational aspects that are involved in ensuring that your strategy is successfully implemented. In particular, you should consider: Who will conduct the selling for your business, and have they been professionally trained to sell? What selling methods will they employ? Will you use point-of-sale material – leaflets, brochures or videos, for example? Who will manage, monitor and control your sales effort and how will they do so? Describe the selling process, leading from an unaware prospect to a converted client, covering identification of decision makers, overcoming objections, gaining agreement, etc. What procedures do you have for handling customer complaints? What incentives are there for people to meet sales targets and how will you motivate them to do so? Who will direct, monitor and control your sales effort and what experience/skills do they have? How long is the process from becoming aware of your product or service to making the buying decision, receiving the product or service and finally paying for it? This will have an important bearing on your cash flow and initial sales forecast. What sales volume and activity targets, such as calls per day, etc, have you set for each salesperson or selling method? What processes will you use to ensure you are paid on time? QUESTION B How much of your product or service do you plan to produce in-house? If you are making a product, describe the production process; also explain how your principal competitors go about manufacturing. What plant and equipment will you need, what can it do, how much will it cost and where will you get it from? What bought-in materials and/or services will you need, where will you buy them from and how much will they cost? How will you equip your office? QUESTION C Does your venture require a licence to operate? Will you be holding data on customers, suppliers and employees, and if so what are the implications of the Data Protection Act on your plans? Does your proposed advertising, both print and website, comply with the various advertising regulations? How will you handle refunds? Will you have to register for VAT, or could it be to your advantage to do so? If you have to register for VAT, which is the best scheme for you? How much tax do you expect to have to pay? Will you have to collect and pay tax for any employees? How much NI will you be responsible for paying? Have you incorporated the cost implications of these operating regulations in your financial forecasts?Business Plan Idea Giulia Seabra Southern states University BUS 480 07/16/2022 1- I would like to explain how I came up with my business idea first. As a child, I grew up with my mom and grandmother, who were both very open minded, and they taught me everything related to sex, especially how to protect and respect my body. My girlfriends used to come to my house to ask my mom about sex because they didnt feel comfortable talking to their parents about it, and some would sadly learn on the streets. In addition, I discovered that everyone is interested in talking about sex (in a respectful way), even those who pretend not to be interested. I remember my first job which was in a clothing store. There was a girl that used to come to the store to sell us some sexual products and all my co workers would get all excited and buy almost everything. It is also important to note that the sex industry is very powerful, but does little to teach us about our sexuality. The majority of people have a misconception about what sex is. The business Im starting is going to be an online sex shop where were going to sell sex education exploring sensorial and tantric sex. A platform where we can explore the best of ourselves and improve the quality of life of a person, in its sexual dimension. We have to highlight that sexuality is a constitutive part of the human being and as such crosses the dynamics of social relationships. A portal where you can find the best about sexual wellness that will also support your body’s overall wellbeing. The body itself offers a range of possibilities and the opportunity for an expansion of the experience of sexuality in a reflective and criticism. The goal is to redefine the creation of sexuality, rediscover sex and empower lovers to achieve sexual harmony. Even with all the exciting new toys and props available to help people improve their sex lives, communication between partners and a lack of intimacy remain the biggest challenges to maintaining healthy relationships over time. 2- a) There are tons of sexy shops, but none are focused on education. Our goal is to help any human who would like to enhance their sexual experiences in a positive and healthy way. b) No. c) There is an innovative product I have in mind that should remain a secret. In spite of that, one of our main ideas is to offer a membership service in which the client receives a box with a variety of products every month. d) Not sure. e) Yes, it’s not happening.Business Idea Giulia Seabra Southern States University 07/24/22 In relation to Porter’s five forces, the business exhibits the threat of new entrants into the market. In essence, the business is a new entrant and may have to face stiff competition from new entrants who may be interested to engage in the business. Moreover, the business has an issue with the bargaining power of the customers, as many customers would view the business as not experienced enough in handling sexual education in tantra and sensory sex. Another advantage that the business can expand on in the business plan is the integration of the sex industry through offering discounts and free tconsultation with therapists and sexologists to first-time customers. Specifically, free therapy for new customers will enhance the market share of the business, thereby leading to high-profit margins, as well as expanding the market share of the business. In regard to strategic positions under consideration in the industry, many operators are projected towards differentiation and innovation. As such., every competitor in the market is striving to maintain the customers by coming up with service innovation and product innovation to enhance profitability, as well as to maintain the market share. Further, the business will be established under the strategic position of differentiation. Product differentiation, as well as service differentiation, is very key and vital in enhancing growth for any business. As such, the business will come with a unique experience of lessons, as well as free consultation for first-time learners, thereby leading to a better performance in the industry. The proposition of the plan was greatly inspired by the desire to engage in sexual education., which is not only beneficial to couples but also for young adults. The fact that every person is interested in getting to know the issues related to sex makes me believe that the business will succeed. The mission of the business is to provide customers and lovers with an intimate experience during intimacy. On the same note, the vision of the business is to grow into an organization that enables various individuals to attain proper communication, sexual harmony, respectful relationships, and self love as well as mindfulness during intimacy, thereby creating an enabling environment for intimacy. Furthermore, the short-term objectives of the business include attaining a transformative pleasurable experience, whereas the long-term objectives include creating awareness in regard to mindful and harmonical sex, overcoming sexual misconceptions, and promoting communication between partners during intimacy.Giulia Seabra Southern States University Assignment 7-8-9 07/31/22 1- Describe your product or service, as if explaining it to a novice. The business Im starting is an online sexshop, selling sex toys and lingeries. Aside from that, I would like to focus on sex education. Ill have a business Instagram account where I will work with a sexologist and we will post videos and pictures about issues that most people have related to sex. Our goal is to make people feel secure, explore, and love their bodies. 2- Is it currently available for sale? If not, what needs to be done, how much will that work cost and how long will it take? At the moment, me and my partner are still deciding which toys we will sell and which manufacturer we will use. The lingeries will be designed by a friend of mine and made by my vegan leader. Our plan is to invest $3,000 to start the business and launch it in July 2023. 3- Do you have, or plan to have, any legal protection such as patents? If so, explain what you have done so far to establish your rights. We probably wont have a patent, since I dont think its necessary, at least not in the beginning. If we decide to create a new product that doesnt exist on the market, then maybe yes. 4- How is your product or service different from those already on the market? Initially, I will sell the same products that other companies sell; however, it will be my marketing strategy that will make the difference. We will use Instagram and our website to communicate with our clients, teaching them about their bodies and sex wellnes . In addition to talking with our sexologist, clients will have the opportunity to ask her questions. My brand will be the first to combine sex education with the sales of sex products. 5- Will you be providing any warranties, guarantees or after-sales service? We will provide warranties in case the product does not function as originally described or intended. 6- Are there any possibilities of developing new products or services complementary to the one(s) described above? It is one of my goals to create a product that does not exist on the market in the future. I dont know what it will be yet, but I have an idea in mind that involves a vibrator and an egg controlled by an app from anywhere in the world. They both vibrate on the same level, so couples who live far apart can feel a little closer. Assignment 8 1- List all the costs you are likely to incur in making or marketing your product. Were going to buy toys and lingerie from manufacturers, packaging, shipping, ads, and influencers to promote our brand. 2- Refer forward to Assignment 20 and then calculate the fixed and variable costs associated with your product. To answer this question, I will select only one product, Satisfyer Pro. Fixed: .$3.000 Unit variable cost: $15 3- Using the costs as calculated above and your profit objective, calculate the optimal price you should charge. The price I Giulia Seabra Southern States University BUS 480 08/07/22 Part 1 Marketing strategies The business will implement the best and latest marketing strategies to create business awareness and also to market the business products. These market techniques show how our business is competitive as they present the uniqueness of our services and our products. The aim of using the strategies is to make my products and services stand out from those of our competitors. Social media marketing is the first marketing technique that will use to market our business. Our competitors are already using this strategy; however, the strategy has notes effective as it is supposed to be because of lack of creativity and innovation at the same time. Also, our competitors one line of business limit them in ensuring that they satisfy all the customers’ needs. The first innovation is the creation of a website that will enable clients to observe our services and products. This strategy is not new since our two identified major competitors have theirs; however, our website will differ from their as far as marketing is concerned. There are different techniques that we will use to drive huge traffic to the website and ensure that we got enough clients. First, we will optimize the website so that the clients will not have issues when navigating through the website. Second, we will implement analytics to collects information from the users and use the information to enhance their experience when using the site. Our second innovation is the social media marketing platform to achieve different social business needs. A study on the use of social media shows that about 60\% of the population has accounts in different social media platforms. This number is high and should be utilized to achieve different needs of the organization. Apart from advertising, we will integrate social media communication channel with the organization website so that we can answer the clients queries in real time. Timely response to the client matters in marketing and since it is not possible to be always online, it is important that we integrate the chat functionality with our website. Apart from the technological innovation, we will also make use of the traditional marketing methods innovatively. Our business provides both products and services(education); therefore, blending them together will make our strategy stand out from those of our competitors that offer one line of service products. Part 2 Business premises Our business will make use of the online presence majorly to do sex education and training. The clients will have to attend an interactive session to be held at specific time. However, we will also have a local premise where our primary operations take place. The premises will also have sex products that will be delivered to the customers when they purchase them. Also, the premises will enable the customers to come and seek firsthand information when they need in our localized premises.