Power Dynamics and Change Management Plans - Management
I have been attached chapter 6 to know the context.
Managing Dynamic Environment (Power Dynamics and Change Management Plans)
Regulations:
· GRADING EXPECTATIONS :
1. I recommend that you use the grading rubric to shape your work product (Attached).
2. With respect to grading, The instructor really looks for 2 things:
citations and substance
. I encourage you to include cites and information from scholarly and/or peer-reviewed sources in addition to the course text (Cawsey, T. F., Deszca, G., & Ingols, C. (2020). Organizational change: An action-oriented toolkit (4th ed.). Thousand Oaks, CA: Sage Publishing. ISBN-13: 9781544351407).
Otherwise, my potential for points is reduced. It indicates you have read the course materials and searched far and wide for theories, statistics, and facts to address the issue at hand.
I encourage you to paraphrase these sources. Convert the content into your own words rather than using direct quotes
. This improves the synthesis of information, and it makes the writing more closely resemble your own style.
In addition to scholarly citations, a substantive assignment is one that not only answers the question but advances the discussion. Please, do more than is expected.
· The writer must apply APA style guidelines And avoid plagiarism by using your own words
· Support your submission with:
1. Course material concepts, principles, and theories from the textbook and Use it in the references (Cawsey, T. F., Deszca, G., & Ingols, C. (2020). Organizational change: An action-oriented toolkit (4th ed.). Thousand Oaks, CA: Sage Publishing. ISBN-13: 9781544351407)
2. At least Four scholarly, peer-reviewed journal articles such as:
2.1 Sava, I. (2020). Change management and organizational culture. Gaps to be bridged in bureaucratic organizations. Journal of Defense Resources Management, 11(2), 40-59.
2.2 Schmiedel, T., Müller, O., & vom Brocke, J. (2019). Topic modeling as a strategy of inquiry in organizational research: A tutorial with an application example on organizational culture. Organizational Research Methods, 22(4), 941.
· Be 4 completed pages in length, which does not include the title and reference pages, which are never a part of the content minimum requirements. Organize your paper with section headers related to the Critical thinking prompts
Power Dynamics and Change Management Plans
Not all changes are positive nor well received. Change agents need to explore how various factors can impact the change initiative and must recognize the impact that certain changes have on individuals, teams, and organizations as a whole. Due to economic turbulence, and the impact of external factors, many organizations have needed to make tough decisions throughout the past two years. Globally, we have seen companies make changes that are positive, in order to remain afloat, and also changes that have resulted in scrutiny, loss of productivity, etc.
Consider the following scenario:
Throughout 2019, until the onset of the pandemic, a large national clothing brand was performing the best it had in 20 years. Unfortunately, when COVID-19 hit, many consumers were unwilling to visit local shopping malls, which resulted in massive profit losses. The large clothing brand was no exception to this phenomenon. The majority of individuals who shop at this retailer are 45 years of age and older and have no desire to frequent the mall anytime soon.
As an external change agent for this organization, you have been asked to sit with members of the C-suite (i.e., the Chief Executive Officer, the Chief Financial Officer, the Chief Human Resource Officer, the Chief Operating Officer, and the Chief Technological Officer) and discuss the proposed change initiative. Specifically, leadership is proposing that 25\% of all retail locations are closed within the next six months and that the retail organization focuses on enhancing its e-platform, thereby resulting in increased online sales.
After meeting with members of the C-suite, you were asked to meet with 10 senior-level employees. These employees expressed their concerns and frustration about the rumors that the company was shutting down select retail locations.
Using Table 6.3(attached):
· Explain the consequences that might occur if the decision to shut down 25\% of stores occurs. Specifically, explain likely concerns that employees will express.
· Then, justify the impact associated with closing 25\% of stores in terms of the organization’s reputation.
· Finally, given the fact that the organization may experience pushback from the workforce when shutting down 25\% of stores, is it possible to please C-Suite leaders and senior employees? If so, how? If not, why? Explain and justify your rationale.
Very important Note:
To move to exceed standards, I recommend providing research and/or evidence or examples to show your point here.
Managing Dynamic Environment (
Power Dynamics and Change
Management Plans
)
Regulations
:
·
GRADING EXPECTATIONS
:
1.
I recommend that you use the grading rubric to shape your work product (
Attached
).
2.
With respect to
grading, The instructor really looks for 2 things:
citations
and substance
. I
encourage you to
include cites and information from
scholarly and/or peer
-
reviewed sources in addition
to the course text
(
Cawsey, T. F., Deszca, G., & Ingols, C. (2020). Organizational change: An
action
-
oriented toolkit (4th ed.). Thousand Oaks, CA: Sage Publishing. ISBN
-
13:
9781544351407).
Otherwise
, my potential for points is reduced. It
indicates you have read the course materials and
searched far and wide for theories, statistics, and facts
to address the issue at hand.
I encourage you to
paraphrase these sources. C
onvert the content into your own words rather than using direct
quotes
. This improves the synthesis of information, and it makes the writing more closely resemble
your own style.
In addition to
scholarly citations, a substantive assignment is one that
not only answers the question but
advances the discussion. Please, do more than is expected.
·
The writer must apply
APA style guidelines
And
avoid
plagiarism
by using your own words
·
Support your submission with
:
1.
Course material concepts, principles, and theories from the textbook and
Use
it in the references
(Cawsey, T. F., Deszca, G., & Ingols, C. (2020). Organizational change: An action
-
oriented
toolkit (4th ed.). Thousand Oaks, CA: Sage Publishing. ISBN
-
13: 978
1544351407)
2.
A
t least
Four
scholarly, peer
-
reviewed journal articles
such as:
2.1
Sava, I. (2020). Change management and organizational culture. Gaps to be bridged in
bureaucratic organizations. Journal of Defense Resources Management, 11(2), 40
-
59.
2.2
Schmiedel, T., Müller, O., & vom Brocke, J. (2019). Topic modeling as a strategy of inquiry
in organizational research: A tutorial with an application example on organizational culture.
Organizational Research Methods, 22(4), 941.
·
Be
4
completed pages
in
length, which does not include the title and reference pages, which are never a part
of the content minimum requirements.
Organize your paper
with section headers
related to the Critical
thinking prompts
Managing Dynamic Environment (Power Dynamics and Change Management Plans)
Regulations:
GRADING EXPECTATIONS :
1. I recommend that you use the grading rubric to shape your work product (Attached).
2. With respect to grading, The instructor really looks for 2 things: citations and substance. I
encourage you to include cites and information from scholarly and/or peer-reviewed sources in addition
to the course text (Cawsey, T. F., Deszca, G., & Ingols, C. (2020). Organizational change: An
action-oriented toolkit (4th ed.). Thousand Oaks, CA: Sage Publishing. ISBN-13:
9781544351407).
Otherwise, my potential for points is reduced. It indicates you have read the course materials and
searched far and wide for theories, statistics, and facts to address the issue at hand. I encourage you to
paraphrase these sources. Convert the content into your own words rather than using direct
quotes. This improves the synthesis of information, and it makes the writing more closely resemble
your own style.
In addition to scholarly citations, a substantive assignment is one that not only answers the question but
advances the discussion. Please, do more than is expected.
The writer must apply APA style guidelines And avoid plagiarism by using your own words
Support your submission with:
1. Course material concepts, principles, and theories from the textbook and Use it in the references
(Cawsey, T. F., Deszca, G., & Ingols, C. (2020). Organizational change: An action-oriented
toolkit (4th ed.). Thousand Oaks, CA: Sage Publishing. ISBN-13: 9781544351407)
2. At least Four scholarly, peer-reviewed journal articles such as:
2.1 Sava, I. (2020). Change management and organizational culture. Gaps to be bridged in
bureaucratic organizations. Journal of Defense Resources Management, 11(2), 40-59.
2.2 Schmiedel, T., Müller, O., & vom Brocke, J. (2019). Topic modeling as a strategy of inquiry
in organizational research: A tutorial with an application example on organizational culture.
Organizational Research Methods, 22(4), 941.
Be 4 completed pages in length, which does not include the title and reference pages, which are never a part
of the content minimum requirements. Organize your paper with section headers related to the Critical
thinking prompts
MGT521
Critical Thinking Writing Rubric - Module 05
Exceeds
Expectation
Meets Expectation Below Expectation Limited Evidence
Content, Research, and Analysis
21-25 Points 16-20 Points 11-15 Points 6-10 Points
Requirements Includes all of the
required
components, as
specified in the
assignment.
Includes most of
the required
components, as
specified in the
assignment.
Includes some of
the required
components, as
specified in the
assignment.
Includes few of the
required
components, as
specified in the
assignment.
21-25 Points 16-20 Points 11-15 Points 6-10 Points
Content Demonstrates
substantial and
extensive
knowledge of the
materials, with no
errors or major
omissions.
Demonstrates
adequate
knowledge of the
materials; may
include some
minor errors or
omissions.
Demonstrates fair
knowledge of the
materials and/or
includes some
major errors or
omissions.
Fails to
demonstrate
knowledge of the
materials and/or
includes many
major errors or
omissions.
25-30 Points 19-24 Points 13-18 Points 7-12 Points
Analysis Provides strong
thought, insight,
and analysis of
concepts and
applications.
Provides adequate
thought, insight,
and analysis of
concepts and
applications.
Provides poor
though, insight,
and analysis of
concepts and
applications.
Provides little or no
thought, insight,
and analysis of
concepts and
applications.
13-15 Points 10-12 Points 7-9 Points 4-6 Points
Sources Sources go above
and beyond
required criteria
and are well
chosen to provide
effective
substance and
perspectives on
the issue under
examination.
Sources meet
required criteria
and are adequately
chosen to provide
substance and
perspectives on the
issue under
examination.
Sources meet
required criteria
but are poorly
chosen to provide
substance and
perspectives on the
issue under
examination.
Source selection
and integration of
knowledge from
the course is
clearly deficient.
Mechanics and Writing
5 Points 4 Points 3 Points 1-2 Points
Demonstrates
college-level
proficiency in
organization,
grammar and
style.
Project is clearly
organized, well
written, and in
proper format as
outlined in the
assignment. Strong
sentence and
paragraph
structure, contains
no errors in
grammar, spelling,
Project is fairly well
organized and
written and is in
proper format as
outlined in the
assignment.
Reasonably good
sentence and
paragraph
structure, may
include a few
Project is poorly
organized and
written and may
not follow proper
format as outlined
in the assignment.
Inconsistent to
inadequate
sentence and
paragraph
development,
Project is not
organized or well
written and is not
in proper format as
outlined in the
assignment. Poor
quality work;
unacceptable in
terms of grammar,
spelling, APA style,
MGT521
Critical Thinking Writing Rubric - Module 05
APA style, or APA
citations and
references.
minor errors in
grammar, spelling,
APA style, or APA
citations and
references.
and/or includes
numerous or major
errors in grammar,
spelling, APA style
or APA citations
and references.
and APA citations
and references.
Total points possible = 100
392
In addition to considering the direct impact of a change on a person,
individuals will also think about and be influenced by the effects of the
change on their coworkers and teammates. The strength of
interpersonal bonds, including the shared values, goals, and norms
within an organization, can have a significant impact on attitudes and
actions. The traditions of how work is divided, how people and
departments interact or do not, and simply the way of doing business
create a culture within an organization. The desire to maintain the
organization’s traditions, even if there is a mutual understanding for a
need to move on, can hinder the acceptance of changes. This
challenge is greater if there are shifts in roles and responsibilities and
therefore a shift in power. A change leader needs to understand and
respect individuals’ and organizational history and the individual
members’ perceptions of that history to effectively negotiate the
change process and appropriately engage stakeholders.
Table 6.3 Organizational and Individual
Consequences and the Support for Change
Table 6.3 Organizational and Individual Consequences and the
Support for Change
Perceived Impact
of the Change on
the Organization
Perceived Impact of
the Change on the
Individual
Direction of Support
of the Change
Positive
consequences
for the
organization
Positive outcome for
the individual (e.g.,
less work, better
work)
Strong support for
change
Positive
consequences
for the
organization
Negative outcome for
the individual (e.g.,
more work, worse
work)
Indeterminate
support for change
but very possibly
resistance
Neutral
consequences
for the
organization
Positive outcome for
the individual (e.g.,
less work, better
work)
Positive support for
change
393
Perceived Impact
of the Change on
the Organization
Perceived Impact of
the Change on the
Individual
Direction of Support
of the Change
Neutral
consequences
for the
organization
Negative outcome for
the individual (e.g.,
more work, worse
work)
Resistance to
change
Negative
consequences
for the
organization
Positive outcome for
the individual (e.g.,
less work, better
work)
Indeterminate
support for change
Negative
consequences
for the
organization
Negative outcome for
the individual (e.g.,
more work, worse
work)
Resistance to
change
Change agents need to think of the impact on individuals—particularly
people critical to the change. When doing so, consider also the people
who will actually have to change and how they will view the change
equation and assess the benefits, costs, and risks. A general manager
may decide that new systems are needed, but it is the individual who
will be operating the systems who will have to learn how to work with
them and change his or her behavior.
To consider the perceived impact of change see Toolkit Exercise 6.3.
Chapter 6: Navigating Organizational Politics and Culture
Chapter Overview
Change leaders need to understand the informal components of organizations—culture and power
Understanding the cultural and power dynamics in an organization is critical to a successful change
Force Field Analysis and Stakeholder Analysis are two key tools to analyze the informal organizational system and how to change it
Change leaders need to know themselves. They are both stakeholder and key actors in the process
.Deszca, Ingols & Cawsey, Organizational Change: An Action-Oriented Toolkit, 4th ed.. © 2020 SAGE Pub.
2
The Change Path Model
Navigating Organizational Politics and Culture
Power Dynamics
Perception of change and the change equation
Force field analysis
Stakeholder analysis
.Deszca, Ingols & Cawsey, Organizational Change: An Action-Oriented Toolkit, 4th ed.. © 2020 SAGE Pub.
3
3
Awakening
Chapter 4
Acceleration
Chapter 9
Institutionalization
Chapter 10
Mobilization
Chapters 5 through 8
Power Dynamics:
Sources of Individual Power
Position or authority power
Network power
Knowledge power
Expert power
Information power
Personality power
.Deszca, Ingols & Cawsey, Organizational Change: An Action-Oriented Toolkit, 4th ed.. © 2020 SAGE Pub.
4
Power Dynamics:
Other Sources of Power
Ability to cope with and absorb environmental uncertainty
Low Substitutability
What you have to offer is scarce and not easy substituted for
Centrality to decision making, resources critical to strategy or survival, or to work that others rely on
.Deszca, Ingols & Cawsey, Organizational Change: An Action-Oriented Toolkit, 4th ed.. © 2020 SAGE Pub.
5
Resource, Process & Meaning Power
Resource Power
The access to valued resources in an organization
Process Power
The control over formal decision making arenas and agendas
Meaning Power
The ability to define the meaning of things. Thus, the meaning of symbols and rituals and the use of language provide meaning power
.Deszca, Ingols & Cawsey, Organizational Change: An Action-Oriented Toolkit, 4th ed.. © 2020 SAGE Pub.
6
Usage Frequency of Different Power Tactics
When Managers Influence
Superiors When Managers Influence
Subordinates
Most Popular Tactic
Least Popular Tactic Using & Giving Reasons Using & Giving Reasons
Developing Coalitions Being Assertive
Friendliness Friendliness
Bargaining Developing Coalitions
Being Assertive Bargaining
Referring to Higher Authority Referring to Higher Authority
Applying Sanctions
.Deszca, Ingols & Cawsey, Organizational Change: An Action-Oriented Toolkit, 4th ed.. © 2020 SAGE Pub.
7
Toolkit Exercise 6.2
Assessing Your Power
What sources of power are you comfortable with and which do you have access to?
Consider a particular context that you regularly find yourself in. What could you do to increase the power you have available? What types of power are involved?
How do the key players, structures, and systems in the particular context influence the types and amount of power available to you? How could you change this?
.Deszca, Ingols & Cawsey, Organizational Change: An Action-Oriented Toolkit, 4th ed.. © 2020 SAGE Pub.
8
Toolkit Exercise 6.2
Where Does Power Lie in Your Organization?
Pick an organization you know well:
What factors lead to power? Which departments carry more weight? What behaviors are associated with having power?
Think of a change situation it faced. What types of power were at play?
In Hardy’s terms, who controlled resources? Who had process power? Meaning power?
Who had “yea-saying” and “nay-saying” power? On what issues?
If you examine Table 6.1 in the book, what types of power were used most often? What types are you most comfortable using when you are attempting to influence others?
.Deszca, Ingols & Cawsey, Organizational Change: An Action-Oriented Toolkit, 4th ed.. © 2020 SAGE Pub.
9
When Does Change Occur?
Change Occurs When:
Perceived Benefits
of Change
Perceived Cost
of Change
.Deszca, Ingols & Cawsey, Organizational Change: An Action-Oriented Toolkit, 4th ed.. © 2020 SAGE Pub.
10
Modified Change Equation
11
Perception of Dissatisfaction
with the Status Quo
Perception of the Benefits
of Change
Perception of the Probability
of Success
Perceived Cost of Change
Change Occurs When:
.Deszca, Ingols & Cawsey, Organizational Change: An Action-Oriented Toolkit, 4th ed.. © 2020 SAGE Pub.
Reactions to Change
People react to change for many reasons
Don’t equate support with friends and resistance with enemies
It may be ambivalence and not resistance you’re seeing
People experience ambivalence and/or resist for many reasons. Listen carefully so you can learn and refine initiatives
Don’t be blind to learning opportunities to refine analysis, avoid problems areas, and strengthen initiatives
The prospects of moving someone from resistance to support increase when they feel their concerns and insights have been understood and received
.Deszca, Ingols & Cawsey, Organizational Change: An Action-Oriented Toolkit, 4th ed.. © 2020 SAGE Pub.
12
Resistance to Change
Resistance to change is normal and there are often good reasons for it
Don’t assume resistance is “bad” or “negative”. It might be helpful
Resistance usually contains information that is useful—people have reasons that they resist change
.Deszca, Ingols & Cawsey, Organizational Change: An Action-Oriented Toolkit, 4th ed.. © 2020 SAGE Pub.
13
Reasons for Resistance
Self-interest
Misunderstanding and lack of trust
Different assessments of the consequences
Low tolerance for change
.Deszca, Ingols & Cawsey, Organizational Change: An Action-Oriented Toolkit, 4th ed.. © 2020 SAGE Pub.
14
Organizational / Individual Consequences & Support for Change
Perceived Impact of the Change on the Organization Perceived Impact of the Change on the Individual Direction of Support of the Change
Positive Positive Strong support for change
Positive Negative Indeterminate, with possible resistance
Neutral Positive Support for change
Neutral Negative Resistance to change
Negative Positive Indeterminate support for change
Negative Negative Strong resistance to change
.Deszca, Ingols & Cawsey, Organizational Change: An Action-Oriented Toolkit, 4th ed.. © 2020 SAGE Pub.
15
Perceived Impact of Change
Consider the impact of a change on an organization you know and consider the impact on the individuals concerned.
Were the impacts on the organization and affected individuals both positive? Were they perceived that way?
What were the perceived costs of change? Were the perceptions accurate? How could they be influenced?
What were the perceived benefits? What was the probability of achieving these benefits? Were people dissatisfied with the present state? What were the costs of not changing?
Were significant costs incurred prior to gaining benefits? Why did they take the risk (incurring definite costs but indefinite benefits)?
.Deszca, Ingols & Cawsey, Organizational Change: An Action-Oriented Toolkit, 4th ed.. © 2020 SAGE Pub.
16
Force Field Analysis
Desired State
Current State
Restraining Forces
Driving Forces
.Deszca, Ingols & Cawsey, Organizational Change: An Action-Oriented Toolkit, 4th ed.. © 2020 SAGE Pub.
17
Forces For and Against Change
No change
Strong
Strong
Weak
Weak
R
E
S
I
S
T
A
N
C
E
F
O
R
C
E
S
CHANGE FORCE
No
Change
Sporadic
Change
Discontinuous
Change
(Breakpoints)
Continuous
Change
Status Quo
Dominates
Change
Dominates
.Deszca, Ingols & Cawsey, Organizational Change: An Action-Oriented Toolkit, 4th ed.. © 2020 SAGE Pub.
18
Stakeholder Analysis
A stakeholder is…
Anyone who is influenced or could influence the change you wish to make happen.
A stakeholder analysis is…
The process of understanding of the motives, power base, alliances, goals, etc. of all crucial stakeholders.
.Deszca, Ingols & Cawsey, Organizational Change: An Action-Oriented Toolkit, 4th ed.. © 2020 SAGE Pub.
19
Stakeholder Analysis (cont.)
Who are the stakeholders?
What do they want?
Do they support you? Why? Why not?
What prevents them from supporting you?
Who influences these stakeholders? Can you influence the influencers?
Can stakeholders be co-opted or involved in a positive way?
.Deszca, Ingols & Cawsey, Organizational Change: An Action-Oriented Toolkit, 4th ed.. © 2020 SAGE Pub.
20
Stakeholder Management: Savage et al.
High
High
Low
Low
Stakeholder Potential Threat
Stakeholder
Potential
For
Cooperation
Mixed Blessing:
Collaborate
Supportive:
Involved
Non-Supportive:
Defend
Marginal:
Monitor
.Deszca, Ingols & Cawsey, Organizational Change: An Action-Oriented Toolkit, 4th ed.. © 2020 SAGE Pub.
21
Stakeholder Map
Stakeholder # 1
(issues, needs, etc.)
Stakeholder # 2
(issues, needs, etc.)
Stakeholder # 3
(issues, needs, etc.)
Stakeholder # 4
(issues, needs, etc.)
Stakeholder # 5
(issues, needs, etc.)
Stakeholder # 6
(issues, needs, etc.)
Stakeholder # 7
Stakeholder # 8
Change Agent
.Deszca, Ingols & Cawsey, Organizational Change: An Action-Oriented Toolkit, 4th ed.. © 2020 SAGE Pub.
22
22
Stakeholder Roles in Networks
Central Connectors
People who link most people in an informal network with each other
Boundary Spanners
Who connect an informal network with other parts of the organization or other organizations
Information Brokers
Who join the different sub-groups together (and prevent fragmentation)
Peripheral Specialists
Who have specialized expertise (and need freedom from connections to maintain that expertise)
.Deszca, Ingols & Cawsey, Organizational Change: An Action-Oriented Toolkit, 4th ed.. © 2020 SAGE Pub.
23
Dimensions of Networks
Source of information
Inside or outside of the functional area
Social restrictions
Tenure, hierarchy, and location determining the network
Source of connections
Planned interactions or happenstance hallway encounters
Quality of the connections
Relationship quality (short vs. long term, level of trust and confidence in the information, etc.)
.Deszca, Ingols & Cawsey, Organizational Change: An Action-Oriented Toolkit, 4th ed.. © 2020 SAGE Pub.
24
Stages in the Change Process
.Deszca, Ingols & Cawsey, Organizational Change: An Action-Oriented Toolkit, 4th ed.. © 2020 SAGE Pub.
25
Initial Awareness
Interested in the Change
Wanting the Change to Happen
Ready to Take Action
General Orientation Towards Change
Innovators
Early Adopters
Early Majority
Late Majority
Late Adopters
Non-adopters
Similar to consumer adaptation profiles in marketing, except you are urging the adoption of a change, not a product or service
.Deszca, Ingols & Cawsey, Organizational Change: An Action-Oriented Toolkit, 4th ed.. © 2020 SAGE Pub.
26
Type of Commitment Exhibited
Opposed to the change
Let it happen
Help it happen
Make it happen
.Deszca, Ingols & Cawsey, Organizational Change: An Action-Oriented Toolkit, 4th ed.. © 2020 SAGE Pub.
27
Managing the Strategic Consensus
High Understanding of the Change Low Understanding of the Change
High, Positive Commitment to the Change Strong Consensus Blind Devotion
Low, Positive Commitment to the Change Informed Sceptics Weak Consensus
Negative Commitment to the Change Informed Opponents Fanatical Opponents
.Deszca, Ingols & Cawsey, Organizational Change: An Action-Oriented Toolkit, 4th ed.. © 2020 SAGE Pub.
28
Analysis of the Stakeholders’
Readiness to Take Action
Jones
Smith
Douglas
Green
Etc.
Stakeholder’s
Name
Aware
Interested
Desiring Change
Taking Action
Predisposition to Change: innovator, early adopter, early majority, late majority, laggard
Current Commitment Profile: resistant, ambivalent, neutral, supportive or committed
.Deszca, Ingols & Cawsey, Organizational Change: An Action-Oriented Toolkit, 4th ed.. © 2020 SAGE Pub.
29
Toolkit Exercise 6.3
Force Field Analysis
Consider an organization change situation you are familiar with:
What are the forces for change? Who is championing the change? How strong and committed are these forces (Who will let it happen; who will help it happen; who will make it happen)?
How could these forces be augmented or increased? What forces could be added to those that exist?
What are the forces that oppose change?
How could these forces be weakened or removed? What things might create major resentment in these forces?
Can you identify any points of leverage you could employ to advance the change?
.Deszca, Ingols & Cawsey, Organizational Change: An Action-Oriented Toolkit, 4th ed.. © 2020 SAGE Pub.
30
Stakeholder Analysis Checklist
Who are the key stakeholders?
Is there a formal decision-maker with authority to authorize or deny the change project? What are his/her attitudes to the project?
What is the commitment profile of stakeholders? Do a commitment analysis for each stakeholder.
Are they typically initiators, early adopters, early majority, late majority, or laggards when it comes to change?
Why do stakeholders respond as they do? Does the reward system drive them to support or oppose your proposal? What consequences does your change have on each stakeholder? Do the stakeholders perceive these as positive, neutral or negative?
.Deszca, Ingols & Cawsey, Organizational Change: An Action-Oriented Toolkit, 4th ed.. © 2020 SAGE Pub.
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Stakeholder Analysis Checklist (cont.)
What would change the stakeholders’ views? Can the reward system be altered? Would information or education help?
Who influences the stakeholders? Can you influence the influencers? How might this help?
What coalitions might be formed amongst stakeholders? What alliances might you form? What ones might form to prevent the change you wish?
By altering your position, can you keep the essentials of your change and yet satisfy some of the needs of those opposing change?
Can you appeal to higher order values and/or goals which will make others view their opposition to the change as petty or selfish?
.Deszca, Ingols & Cawsey, Organizational Change: An Action-Oriented Toolkit, 4th ed.. © 2020 SAGE Pub.
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Chapter 7: Managing Recipients of Change and Influencing Internal Stakeholders
Chapter Overview
This chapter deals with those on the receiving end of change
View recipients as stakeholders and revisit assumptions and approaches to ambivalence and resistance if or when it occurs
Changes that alter people’s sense of their psychological contract need to be approached with care
When disruptive change occurs, recipient stakeholders go through a predictable series of reactions to change
Recipients often respond emotionally to change and their view of change are influenced by their personalities, experiences, their peers, and by the change leaders
The present-day challenge is to make change the norm and encourage recipients to be change leaders and implementers
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The Change Path Model
Recipients and Internal Stakeholders
Responses to change: +ve, ambivalence, and –ve
Psychological contract
Stages of reaction to change
Impact of personality, experience on change
Managing forward with recipients and internal stakeholders
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Awakening
Chapter 4
Acceleration
Chapter 9
Institutionalization
Chapter 10
Mobilization
Chapters 5 through 8
Recipients
Reactions vary from positive to negative, and ambivalence often comes first
Recipients do not always react negatively—it depends on how they perceive the change
Recipients will have questions and concerns, as they attempt to make sense of the change
Resistance is not inevitable—listen, work to understand and respond in ways that build understanding and support
Do this early and often—don’t wait for ambivalence to become resistance
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Channeling Feelings for the Change
Channel energy in positive ways, not letting enthusiasm overwhelm legitimate concerns
Recognize mixed feelings and seek to understand them
Use respected, positively oriented individuals in positions of influence concerning the change
Pace the change. Remember that going too slow can lose enthusiastic support and going too fast will choke those who are doubtful.
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Ambivalence to Change Is No Surprise
Mixed feelings are common as recipients try to make sense of the change
Ambivalence generates discomfort as they seek to resolve a multitude of issues about the change:
People find it easier to voice concerns about conflicting beliefs than about conflicting emotions
Once they resolve their ambivalence, feelings solidify and subsequent change to attitudes become more difficult to change again
Invest the time needed at the front end of the change to respond to ambivalence positively—or prepare to face a more difficult task later, when it turns to resistance
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Responding to Mixed Feelings About the Change
Focus on helping people make sense of the proposed organizational change
Listen for information that may be helpful in achieving the change
Constructively reconcile their ambivalence
Sort out what actions are now needed
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Common Causes of Negative Reactions
Negative consequences perceived to outweigh the benefits
Flawed communication process
Concern that the change has been ill conceived
Lack of experience with change or locked into old habits
Prior negative experience with a similar change
Prior negative experience with those advocating change
The negative reactions of others that recipients trust and/or with whom they will have to work in the future
The change process seen to lack procedural or distributive justice and breaching their “contract”
Fear that they lack skills they’ll need to perform well
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Perceptions of Fairness & Justice
Perceptions of Fairness & Justice
Will influence how recipients view and react to the change
Procedural Justice
Was the process managed in a fair and equitable way?
Distributive Justice
Was the end decision a fair one?
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Is It Resistance...
or Is Something Else Going On?
We often misinterpret impediments to change as caused by resistant recipients
Impediments are much more likely to come from problems related to the misalignment of structures and systems than from individuals engaged in resistance
Blaming individuals rather than addressing misaligned structures and systems will worsen the situation
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Managers as Recipients
Recipients of change are not just those in front-line roles
Supervisors, middle, and even senior managers are often recipients of the organizational change
Managers often try to manage up, down, and laterally to cope with change; they try to shape it and deal with implementation on their own terms
Coping with change while trying to link, influence, and implement is difficult
If you are a change recipient in these middle roles, be aware of how this can affect your judgment
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Toolkit Exercise 7.3
Personal Reactions to Change
Think about times when you have been a recipient of change:
What was the change and how was it introduced?
What was the impact on you?
What was your initial reaction?
Did your attitudes change over time? Why or why not?
Was there a pattern to your response?
Under what circumstances did you support the change? When did you resist? What can you generalize from your reactions?
If you experienced ambivalence, how did you resolve it and what happened to your attitudes toward the change?
Have your experiences with change been largely positive, negative, or mixed? Have they colored your expectations about the future?
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Psychological Contract
The psychological contract represents the sum of the implicit and explicit agreements we believe we have with our organization
It defines our perceptions of the terms of our employment relationship and includes our expectations for ourselves and for the organization, including organizational norms, rights, rewards, and obligations
Changes often disrupt recipients’ psychological contracts
When unilateral changes are made to psychological contracts, negative reactions can be expected
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Toolkit Exercise 7.5—Disruption of the Psychological Contract
Think about a change initiative that you are aware of:
What was the psychological contract?
How did the change disrupt the psychological contract?
What were the reactions to these disruptions to the contract?
What steps could have reduced the negative effects stemming from the disruption?
How should a new psychological contract have been developed with affected individuals?
If you were a recipient, what steps could you take to better manage your way through the development of a new contract?
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Stages of Reaction to Change
Before the Change During the Change After the Change
Anticipation & Anxiety Phase Shock, Denial, & Retreat Phase Acceptance Phase
Issues: Coping with uncertainty and rumors
Pre-change Anxiety Issues: Coping with the announcement and associated fallout, reacting to the new “reality”
Shock
Defensive Retreat
Bargaining
Depression, Guilt, and/or Alienation Issues: Putting effects of change behind you, acknowledging the change, achieving closure, and moving on to new beginnings— adaptation and change
Acknowledgment
Adaptation & Change
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In the Midst of Change, Change Is About...
Ambiguity
Risk
Denial
Anger
Fear
Resentment
Excitement
Exploration
Determination & Commitment
Tension
Satisfaction
Pride
Lots of Other Potentially Conflicting Emotions
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Toolkit Exercise 7.4—Your Normal Reaction to Innovation & Change
When you find yourself dealing with matters of innovation and change, how do you typically react?
Do you fall into the category of innovator or early adopter?
Or do you generally fit into the early majority category? If the experiences of early adopters are positive, you take the risk.
Or are you in the category of the late majority? You wait until the innovation has been tried and tested by many before adopting.
Or do you avoid adopting until the vast majority have done so? In other words are you a late adopter or even a non-adopter, until forced to do so?
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Recipient’s Past Experience with Change & Perceived Risk
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Personality and the Change Experience
Change Experience
Little Some Frequent Chaos
Individuals with High Tolerance for Ambiguity and Change
Individuals with Low Tolerance for Ambiguity and Change
Boredom
Energized
Negative Stress Effects
Comfort
Stress Discomfort Rises
Severe Distress
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Personality & Change
PERFORMANCE
Low AMOUNT OF CHANGE High
High Need for Change Individuals
Low Need for Change Individuals
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What Is Your Tolerance for Change?
What is your tolerance for change? What level of turbulence and ambiguity at work do you find most stimulating and satisfying?
How do you react when the rate of change is likely to remain quite low?
How do you react when the rate of change is moderate? What constitutes a moderate for you? Are your tolerance levels lower or higher than others you know?
What price do you find you pay when the rate of turbulence and ambiguity exceed what you are comfortable with?
Have you had to cope with prolonged periods of serious upheaval? Have these affected your acceptance of change?
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Influence of Coworkers on Change Recipients
Coworkers and Work Teams will greatly influence Change Recipients’ views toward the organizational change.
Coworkers who are trusted will have greater influence.
Cohesive teams will tend to become more cohesive when threatened.
Cohesive teams will be influential.
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How Trusted Peers Influence Recipients
Opinions of Those Trusted by Recipients* Recipients Initial Attitude to the Change Possible Implication
Positive Toward the Change Positive Toward the Change Very motivated to support
Negative Toward the Change Initially opposed but may move to support due to new information from trusted others + peer pressure
Negative Toward the Change Positive Toward the Change Support of the change may be weakened or silenced due to information offered by trusted peers + peer pressure
Negative Toward the Change Opposition to the change is reinforced by the views of trusted peers
* As the cohesion of coworkers increases, so too does their influence
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Feelings About Change Leaders Matter
How people react to change is also influenced by their perceptions of the change leader
They are more likely to respond positively to the change if:
they trust and respect these leaders
they believe their perspectives and interests are recognized
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Minimizing Cynicism Toward Change
Meaningful engagement of recipients with decisions that affect them
Emphasize and reward supervisors who foster two-way communications, good working relationships, and show consideration and respect for employees
Timely, authentic communications—keep people informed and include honest appraisals of risks, costs, benefits, and consequences
Keep surprises to a minimum via regular communications about changes, anticipating questions and concerns
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Minimizing Cynicism Toward Change (cont..)
Enhance credibility by:
using credible spokespersons who are liked and trusted
using positive messages that appeal to logic and consistency
using multiple channels and repetition
Acknowledge mistakes and make amends
Publicize successful changes and progress
Use 2-way communications to see change from employees’ perspective—this will aid planning & future communications
Provide opportunities for employees to express feelings, receive validation and reassurance. Address their concerns
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Toolkit Exercise 7.6—Leadership &
Change Recipients
Think of an example of change leadership:
How was leadership exercised?
Was the leader trusted?
Did he/she deserve the trust given?
What kind of power did the leader use?
How were change messages conveyed? Were they believable?
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Toolkit Exercise 7.6—Leadership & Change Recipients (cont..)
Did systems and processes support, or at minimum, not impair the change leader’s messages?
Was there a sense of continuity between the past and anticipated future? How was this developed and communicated? Impact?
What can you learn about the impact of the leader on people and stakeholders as a result of your responses to the above?
What can you learn about the …
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Chapter Six Navigating Organizational
Politics and Culture
Chapter Overview
Change leaders recognize the importance of observing and analyzing
the informal components of an organization—power and culture—
which are key forces at play within an organization, impacting all
stakeholders in the change situation.
Identifying the power dynamics in an organization is critical to a
successful change process. Different sources of power are described,
allowing change agents to assess the potential of their power and
influence and gain leverage in their organizations, if needed.
Force field analysis and stakeholder analysis are two tools to
advance your understanding of the informal organizational system
and how to change it.
Know yourself as a change leader and stakeholder in the process.
Change leaders’ understanding of both the present and desired future
state of organizations depends on an analysis of multiple dynamics
within organizations. Chapter 5 looked at the formal structures and
systems, noting how they impact change initiatives. Chapters 7 and 8
will examine the impact of key individuals in the organization on the
change process. This chapter provides the background on the less
tangible but no less real aspects of organizations: political dynamics
and culture (see Figure 6.1).
It is important to note that in evaluating stakeholders in your
organization, you, too, are a stakeholder. To get a full picture of the
informal organization, it is important to use these political and cultural
concepts to evaluate yourself as a part of the system. Be sure to ask
yourself how your personality impacts you as a stakeholder and
change agent. Evaluate your motivations and understand how you deal
with power and how you view your organization’s culture.
Figure 6.1 The Change Path Model
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If corporate mergers are the ultimate in change-management
challenges, then the arrival of a new CEO may also challenge
embedded power dynamics and cultural patterns. In December 2000,
CEO Jim McNerney arrived at 3M’s 28-building, 430-acre, suburban
Maplewood, Minnesota campus. Interestingly, McNerney was the first
outsider to lead 3M in all of its 98-year history. 3M’s CEOs usually rise
from within, after being steeped in the corporation’s culture and
philosophy. However, 3M employees found that the new CEO was able
to work with those around him.
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Yahoo-Tumblr Merger: Power and Cultural Differences
It was 2007. High-school dropout David Karp founded Tumblr, a blogging
service where users own their own pages. It quickly grew due to several
factors: young individuals found their voices on the social networking site;
like-minded people developed into strong communities; creatives launched
Internet memes; and bloggers were offered and accepted numerous book
deals. By spring, 2013, when the aging Web pioneer Yahoo bought Tumblr
for $1.1 billion in cash, Tumblr had over 108 million blogs and reached 44
million people in the United States and 134 million worldwide. For Marissa
Mayer, CEO of Yahoo, buying the social media site was her approach to
changing the aging giant Yahoo and bringing in a much-needed young
demographic to the company.
Skeptics of the purchase immediately talked about potential problems.
Many analysts wondered how Yahoo would be transformed when it was
not clear how Tumblr would ever become profitable. Karp had disliked and
distrusted advertising and he and other Tumblr executives had not figured
out how to monetize its bloggers. In 2012 he had burned through $25
million in cash, and by 2013 investors were not rushing in with additional
money at an acceptable valuation. Karp, in other words, needed a savior
and in May, 2013, CEO Mayer looked like a potential rescuer for Karp and
Tumblr’s investors. At the announcement of the purchase for $1.1 billion,
Mayer promised not to “screw it up” for Tumblr’s users.
The young demographic that Yahoo wanted, however, brought with them a
particular culture: an acceptance of sexually explicit content on Tumblr.
Advertisers, on the other hand, would not have their ads run on pages that
featured pornography. Yahoo needed to figure out a policy that would keep
young users on Tumblr while not offending advertisers and Yahoo
customers. They never did figure out this cultural clash.
At first California-based Mayer and Yahoo executives had a hands-off
approach to Tumblr and its 175 employees in New York City. By 2015,
however, Mayer set a very aggressive target of $100 million in revenue for
Tumblr; but, she set this goal with little input from its executives. A year
later when the revenue target had not been hit, Mayer abruptly merged
Tumblr’s ad sales team with Yahoo’s under an executive who had little
experience or rapport with Tumblr employees. Quickly, Tumblr employees
headed for the exit doors. The next year Mayer again reorganized the ad
sales teams into two separate groups with chaos and anger following in
the wake of the separation. More employees headed for the door.
By spring, 2016, Yahoo and Mayer hinted that the $1.1 billion Tumblr
acquisition was a waste of money. At that time Yahoo reduced its overall
workforce by 15\%, closed offices around the world, and began its search
for a private equity or corporate buyer, such as Verizon. Finally, in June,
2017, Verizon announced that it had bought Yahoo and, with it, Tumblr.
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A tangle of issues—as many as five to seven—undid this merger. No one
figured out how to make money at Tumblr. While Mayer’s hands-off policy
with a continent between the two companies seemed appropriate at first, it
also meant that employees kept their own assumptions and ways of the
seeing the world rather than finding useful common ground in a shared
culture. When Mayer did step in, people said that it was too little, too late,
and too aggressive, particularly around the supersized revenue goal.
Mayer’s appointed leaders did not connect with Tumblr’s employees who
bolted when they did not like Yahoo’s actions. There was conflict between
Yahoo’s leaders and Tumblr’s employees who reported being confused at
the mixed signals which came from Sunnyvale, California.
In short, Mayer and her team never did the hard work of bringing together
two diverse workplaces and workforces into a common culture. Nor did
they deal effectively with issues of power and influence.1
Mcnerney Enters 3M
Jim McNerney’s style has let employees to feel that they, not McNerney,
are driving the changes. He was able to introduce data-driven change
without forcing his ideas from General Electric onto the organization.
McNerney was able to rely on existing 3M management rather than
importing other GE executives. “I think the story here is rejuvenation of a
talented group of people rather than replacement of a mediocre group of
people,” he says. As part of his change plan, he avoids giving orders and
reinforces the 3M culture whenever he can. “This is a fundamentally strong
company. The inventiveness of the people here is in contrast with any
other place I’ve seen. Everybody wakes up in the morning trying to figure
out how to grow. They really do.” This diplomacy generally played well with
the 3M faithful. “He’s delivered a very consistent message,” says Althea
Rupert, outgoing chair of Technical Forum, an internal society for all 3M
technical people. “There’s a sense of speed and a sense of urgency.”2
In the 3M case, McNerney shows a clear understanding of the players,
their perspectives, and their needs, and this made the implementation
much easier to accomplish. Perhaps McNerney had no choice. But he
did act in ways that involved people, focused their attention and
interest, and brought them along rather than attempting to impose an
outside set of views.
While the stories of the Yahoo-Tumblr merger and the installation of a
new leader within a fully functional 3M are quite different, they
demonstrate the impact of power dynamics and the influence of an
organization’s culture. How change leaders deal with power and
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behavioral organizational norms and the difficult-to-define, amorphous
organizational culture will affect the speed and nature of the change.
When assessing possible responses to change initiatives, leaders
need to recognize the impact that individual and organizational history
can have. Employees may have had significant experience with
change that leads them to be wary. They may have also worked with
the existing approaches and have their own perspectives on what
change is needed, so ambivalence and concern are natural—
particularly in individuals who have demonstrated commitment to the
organization and the quality of the outcomes achieved.3 Some change
projects are downsizings in disguise and yet change leaders somehow
expect employees to welcome such initiatives with open arms. Surely,
such optimism is naïve!
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Power Dynamics in Organizations
Mention the words “organizational politics,” and many people roll their
eyes, throw up their hands, and say, “I don’t want to have anything to
do with politics!” The assumption is that organizational politics is
inherently dirty, mean-spirited, destructive, and that organizations and
their members would be better off without “politics.”
Bolman and Deal make a persuasive argument that organizational
“politics is the realistic process of making decisions and allocating
resources in a context of scarcity and divergent issues. This view puts
politics at the heart of decision making.”4 Negotiating, according to
Bolman and Deal, is the key process in organizational politics. The
marketing department, for example, wants to redesign the
organization’s website, while the technology folks push back saying,
“Not now! We have our hands full as we install the XYZ platform!” In
short, organizational politics is the push-and-pull between and among
individuals and departments and who gets what resources. There is
nothing inherently good or bad about power. Rather, it is the application
and purposeful use of power and its consequences that will determine
whether it is “good” or “bad.”
In fact, the power to do things in organizations is critical to achieving
change. Power is a crucial resource used by change agents to
influence the actions and reactions of others. The knowledgeable
change agent asks multiple power-related questions, such as, What
power do I have and what are the sources of my power? What am I
authorized to do by virtue of my title and position? What signatory
authority and what dollar limits of expenditure does my position have?
For example, can I hire someone based on my signature alone, or do I
need to obtain approval for the hiring from HR? These questions help
change agents to diagnose their formal authority and power.
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Individual Power
While organizations confer specific authority and power on particular
positions, change agents also need to be perceived as influential.
Change agents need to articulate positive beliefs about power—and to
be aware of others’ perception of their power. There are both internal
psychological and external, reality-based roadblocks to exercising
power. Clearly, power can be real—one can influence people with
knowledge, persuade them by strength of personality and integrity, or
use rewards and punishments to direct people’s behaviors. But the
perception of power is just as important, if not more important, than the
actual resources that a manager holds. If others do not believe that a
person is influential, then the facts will have little impact until those
perceptions are changed. The rookie manager has the same formal
power as the experienced one. However, the perception of their power
and influence are generally very different. Often the perception that an
individual has power to act is all employees need. When individuals
have the trust of their CEOs, for instance, they want to maintain that
trust and are therefore not likely to use inappropriate influence tactics
on their boss.5
What gives people power in organizations? Individuals have power
because of the position they hold, who they are (character and
reputation), and who and what they know. When position, reputation,
and expertise combine in one individual, that individual is likely to be
powerful. These individual sources of power are classified in Table
6.1.6
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Departmental Power
In addition to personal influence, departments within an organization
may have different levels of power. This power is dependent on the
centrality of the work the department does, the availability of people to
accomplish important organizational tasks, and the ability of the
department to handle the organization’s environment. These can be
categorized as follows:
Table 6.1 Types of Individual Power
Table 6.1 Types of Individual Power
Positional
Power
This is the legitimate authority of the title and
position; it includes control and access to
resources and the ability to formally make
decisions and allocate resources.
The formal authority to make decisions is a
major source of power.∗
Network
Power
Power in this area comes from the quality of
the informal and formal network of connections
that permits a person to access and pass on
valuable information.
People with large networks of colleagues
across organizational levels and boundaries
have access to more information and are often
perceived to be more influential.
Knowledge
Power
Expertise and knowledge is particularly
important in some organizations; it is
particularly important in such organizations as
pharmaceutical and consulting firms.
Expert power is the possession of a body of
knowledge essential to the organization;
credentials provide independent certification of
expertise and increase one’s ability to
influence.
Information power is clout gained through the
flow of facts and data: by creating, framing,
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redirecting, or distorting information and by
controlling who receives the information.
Knowledge power also relates to a person’s
depth of understanding of how things work in
the organization in order to get things done.
This relates to both the formal (e.g., how the
formal approval process works) and the
informal processes (e.g., how power and
influence really manifest themselves in the
organization) that influence how the
organization operates.
Personality
Power
The ability to inspire trust and enthusiasm from
others provides many leaders with significant
individual power. Sometimes leaders have
charisma, a special charm that pulls people to
them.
Reputation, which comes from people’s
experiences with the person, includes reports
of success (or failure), and influences personal
power.
Treatment of these power related concepts can be found in: Whetten, D.A., &
K.S. Cameron, Developing Management Skills, 8th ed. New Jersey: Prentice-
Hall, 2010.
∗ Another way of looking at this type of power is in terms of “yea-
saying” or “nay-saying” power. Yea-saying means that a person can
make it happen. For example, he or she could decide who would be
hired. Nay-saying power means that a person could prevent something
from happening. Thus, nay-saying power would mean that someone
could prevent a particular person from being hired but could not decide
who would be hired.
Ability to cope with environmental uncertainty: Departments gain
power if they are seen to make the environment appear certain.
Thus, marketing and sales departments gain power by bringing in
future orders, diminishing the impact of competitors’ actions, and
providing greater certainty about the organization’s future vitality in
the marketplace. During times of economic turbulence, finance
departments gain power through their ability to help the firm
navigate its way. Likewise, other departments and functions either
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enhance or diminish their power based upon their ability to absorb
uncertainty and make the world more predictable and manageable
for the organization.
Low substitutability: Whenever a function is essential and no one
else can do it, the department has power. Think, for example, of
the power of human resources departments when no one else can
authorize hiring of new personnel or the power of technology
departments that often gets to decide what kind of hard- and
software a firm will buy and use.
Centrality: Power flows to those departments whose activities are
central to the survival and strategy of the organization or when
other departments depend on the department for the completion of
work. In most large white-collar organizations, systems people
have power because of our dependence on the computer and the
information derived from it. Close the management information
systems and you shut down the organization. Highly regarded and
well-developed information systems anchor the success of firms
such as Federal Express, Walmart, and Statistics Canada.
Hardy added to our understanding of the sources of power with her
classification.7 She described three dimensions of power:
1. Resource power—the access to valued resources in an
organization. These include rewards, sanctions, coercion,
authority, credibility, expertise, information, political affiliations, and
group power. Resource power is very similar to the individual
power listed above.
2. Process power—the control over formal decision-making arenas
and agendas. Examples of process power would be the power to
include or exclude an item on a discussion agenda. Nominating
committees have significant process power as they determine who
gets to sit on committees that make decisions.
3. Meaning power—the ability to define the meaning of things. Thus,
the meaning of symbols and rituals and the use of language
provide meaning power. For example, a shift from reserved
parking and large corner offices for executives to first-come
parking and common office space can symbolize a significant
move away from the reliance on hierarchical power.
Hardy’s introduction of process and meaning power adds significantly
to the understanding of how one might influence a change situation.
Anyone who has tried to get an item added to a busy agenda will
understand the frustration of not having process power.
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While many sources of power exist, the type of power used by
managers can have different effects. Some types of influence are used
more frequently than others. One research study found that managers
used different influence tactics depending on whether they were
attempting to influence superiors or subordinates. Table 6.2 outlines
the usage of these power tactics. It shows that managers claim they
use rational methods in persuading others. The use of overt power,
either by referring something to a higher authority or by applying
sanctions, is not a popular tactic.
Change agents, like all managers, need to think of themselves as
“politicians.”8 Defining oneself as an organizational “politician” will
suggest the need to negotiate, develop coalitions, build and use
alliances, deal with the personality of the decision maker, and use
contacts and relationships to obtain vital information. Savvy change
leaders do not underestimate the need for power and influence in their
determination to make something happen.
See Toolkit Exercise 6.2 to assess different kinds of power.
Table 6.2 Usage Frequency of Different Power
Tactics
Table 6.2 Usage Frequency of Different Power Tactics
When Managers
Influence Superiors
When Managers
Influence Subordinates
Most
Popular
Tactic
↕
Least
Popular
Tactic
Use and give reasons
Develop coalitions
Act friendly
Negotiate
Be assertive
Refer to a higher
authority
Use and give reasons
Be assertive
Act friendly
Develop coalitions
Bargain
Refer to higher authority
Apply sanctions
Source: Kipnis, D., Schmidt, S. M., Swaffin-Smith, C., & Wilkinson, I. (1984,
Winter). Patterns of managerial influence: Shotgun managers, tacticians and
bystanders. Organizational Dynamics, 12(3), 56–67.
384
Organizational Culture and Change
Organizational culture: What does it mean?
The concept of organizational culture is fairly new. While psychologists
talked about group “norms” and social climates in organizations as
early as 1939,9 the concept of “culture” only began to attract
organizational behavior researchers in the 1980s and 1990s.10 Now,
the idea is widely used among academics and practitioners alike: A
2014 search on Amazon books by the words “organization culture”
yielded a listing of over 47,000 plus books.11 The widespread use of
the term has not, unfortunately, created a standard definition. However,
Ed Schein’s definition, which has been published in five editions of his
book Organization Culture and Leadership (1992, 1996, 2004, 2010,
and 2016), dominates the field and is quite useful in thinking about the
phenomenon. Schein defined culture as follows:
1. a pattern of shared basic assumptions
2. that was learned by a group
3. as it solved its problems of external adaptation and internal
integration
4. that has worked well enough to be considered valid and,
5. therefore, is taught to new members
6. as the correct way to perceive, think, and feel in relation to those
problems [numbers were added by the authors].
Note the complexity of this definition with its six sub-parts. Schein is
concerned with a group and its learning; with how an organization
adjusts to the external environment’s ever-evolving demands and how
internal players respond coherently and in alignment to those
challenges; the fact that these ways of behaving are taught to new
members “in a socialization process that is itself a reflection of (the)
culture”; and that the culture promotes a particular way of thinking and
feeling about problems.
385
How to Analyze a Culture
To assess a culture, Schein identified three levels for analysis. The first
level is the visible aspect—or artifacts—of the organization. These
include everything from how employees dress and the design of an
organization’s buildings to its structures and processes. While artifacts
are easy to see, their meaning can be difficult to decipher and an
observer needs to be careful to ascribe meaning to a single artifact or
observation. The second level is an organization’s “espoused beliefs
and values”; this second level includes an organization’s articulated
mission, values, and strategy. Most change agents begin to change an
organization by starting at this level of culture. The third level is the
“basic underlying assumptions” that have become so ingrained and so
much a part of a group’s thinking and perspective on the world that
they are not questioned. Since these assumptions remain largely
unarticulated, they are also non-debatable, making them extremely
difficult to change. For example, a university faculty may see itself as
caring passionately about the quality of the classroom experience, and
protect its beliefs by actions that serve to silence anyone who raises
questions in this area.
Many founders of organizations explicitly set out to establish a culture
that is compatible with their beliefs about how organizations operate
best and the values that should be embedded in the organization. For
example, Gretchen Fox, founder and former CEO of FOX Relocation
Management Corp., Boston, had worked in excessively hierarchical
law firms before she started her relocation firm. At law firms she had
observed large, physically fit men who were senior partners in the firm
and whereby held high-level positions in the organization’s hierarchy.
These men would ignore low-level women staff as they lifted and
carried heavy boxes and bottles of water. For Fox, the human thing for
the men to do would have been to help with the heavy lifting. Fox
decided then and there that when she built her business, she would
establish a flat, non-hierarchical firm. This belief was embedded in the
layout of offices (Fox’s office was a regular-sized office in a row of
offices, leaving the light-filled sunny corner spaces for employees); in
the minimal use of titles; in a collective, decision-making process for
hiring new employees; and in a rational approach to work that did not
involve status in the hierarchy.
As FOX Relocation grew, some of the observable artifacts—such as
titles—needed to change to accommodate folks in the external world’s
386
understanding of who did what inside the firm. The question became
this: What else, if anything, needed to change inside the firm to adapt
to its growth and to the external environment while maintaining the
integrity of its culture?
387
Tips for Change Agents to Assess a Culture
A change agent, then, needs to assess a culture at three levels. Such
an analysis may lead to innovative ways to change a culture.
1. Observe the artifacts: How do people dress? How are offices
arranged? What is the space differential for offices between top-level
executives and other people who work in the organization? How are
parking lots and spaces assigned, and who pays and does not pay for
a space? How do members of the organization interact and relate to
one another? Where and how are meals eaten? Is there an executive
dining room and separate food for executives?
2. Read documents and talk to people to gain an understanding of an
organization’s espoused beliefs and values: What does the
organization say about itself on its website and social media platforms?
What are the articulated mission, values, and strategy statements?
What does it brag about in its press releases? Ask five to ten people:
What does this organization value and believe in? What, if any, of its
documents have changed in the past five years? How have they
changed, and are these changes in alignment with changes in the
artifacts of the organization?
3. Observe and ask people about underlying assumptions: Since these
are often unarticulated and their origins developed years before, it may
be difficult for people to express the organization’s fundamental
suppositions. Observers need to look for clues on fundamental issues:
What is the basic orientation to time in terms of past, present, and
future? What time units are most relevant for the conduct of the
organization’s business? For example, colleges and universities orient
around the quarter or semesters, units of time that are not relevant to
most businesses but would be to bookstores that serve universities
and landlords who rent to students. A second example would be the
nature of human beings: “Are humans basically good, neutral, or evil,
and is human nature perfectible or fixed?” (p. 429).12 It is important to
consider these fundamental issues, and then search for and develop
hypotheses about what needs to change to improve the outcomes
experienced and how to go about it.
Clashing Workplace Cultures*
388
Training & Careers, Inc. (TCI), a small nonprofit agency, focused on job
training and placement for low-income residents included programs in
culinary arts, janitorial work, and hotel and hospitality training. Due to
financial issues, TCI merged with Careers, Inc. (CI), a national nonprofit
that had a similar mission and programs. TCI, headquartered in Boston,
had a relaxed and autonomous work culture. Careers, Inc. (CI),
headquartered in New York City, had a regimented and tightly supervised
workforce. As the organizations began to merge their operations, they
neglected to address the differences in their workforce cultures. TCI was
made up of white-collar staff, 25\% of whom held a master’s degree in
social work. TCI was able to attract this talent by offering flexible work
schedules, three weeks of paid vacation, and letting the staff out early
most Fridays. CI’s workforce, on the other hand, attracted largely blue-
collar workers who led the janitorial training programs. This workforce had
strict time reporting guidelines and few vacation incentives, as their
compensation was commensurate with their high school or associate’s
level education.
As the organizations attempted to merge, TCI experienced significant
pushback from its employees as CI eliminated early-release Fridays and
proposed cutting vacations. TCI moved away from staff autonomy by
adopting CI’s time clock system, which required employees to punch in
and out each day. Because the leaders of the two organizations did not
sufficiently understand the cultural differences and take these into account
during the merger, TCI experienced a 43\% turnover of frontline staff
following the merger. Remaining staff were disgruntled and openly sought
other job opportunities outside the organization.
* The names and locations of the organizations are disguised.
This vignette suggests three levels of organizational culture. The time
clock system, requiring employees to punch in and out each day, is an
artifact that was present in one of the organizations, but not the other.
The espoused beliefs and values were discernable in the comparable
missions and programs of the two organizations and pointed to
potential friction points. Further, the underlying assumptions of who to
hire and how to manage them suggests differences at the third level of
culture. At Careers Inc., executives believed that staff needed to be
tightly controlled and supervised to make sure that they …
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