Unit VI Assignment - Management
Please make sure that it is your own work and not copy and paste off of someone article or work. Please make sure that you read the study guide. Please watch out for spelling errors and grammar errors. Pleaser make sure that you use the APA 7th edition format. This is a DBA course and needs to be done on this level.
Book Reference: Gray, D. E. (2020). Doing research in the business world (2nd ed.). SAGE. https://online.vitalsource.com/#/books/9781529700527
Instructions
An organization representing the interests of small businesses in London plans to conduct a survey to measure business optimism, which is typically used to guide future investment intentions and economic growth. The aims of the survey are listed below.
Measure the current level of business optimism, and compare this with levels over the last 3 years.
Measure the causes of this level of optimism.
Establish links between levels of optimism and business intentions, such as hiring new employees and investment plans.
There are insufficient financial resources to send questionnaires to all businesses in London, so you must select a sample. Compose a paper that addresses each of the questions below.
What is the population for this research?
What is the sampling frame?
What kind of sample will you select? Justify your choice.
Identify dependent and independent variables.
Produce an appropriate research design.
Using the aims outlined above, construct a valid and reliable research instrument.
Your completed paper must be at least three pages in length, and you must use at least three academic resources. Adhere to APA Style when constructing this assignment, including in-text citations and references for all sources that are used. Please note that no abstract is needed.
Resources
The following resource(s) may help you with this assignment.
Citation Guide
CSU Online Library Research Guide
Submit Writing Center Request
RCH 7301, Critical Thinking for Doctoral Learners 1
Course Learning Outcomes for Unit VI
Upon completion of this unit, students should be able to:
4. Assess theoretical research methodologies in contemporary business scholarship.
4.1 Discuss a population and sampling frame for a given scenario.
4.2 Justify the use of a selected sample.
7. Implement a critical thinking process for business research methodology.
7.1 Describe a valid and reliable research instrument.
7.2 Compose an appropriate research design for a study.
8. Compose scholarly business research writing.
8.1 Compose a response to issues and questions surrounding quantitative research methods.
Course/Unit
Learning Outcomes
Learning Activity
4.1
Unit Lesson
Chapter 6
Chapter 24
Unit VI Assignment
4.2
Unit Lesson
Chapter 6
Chapter 24
Unit VI Assignment
7.1
Unit Lesson
Chapter 6
Chapter 24
Unit VI Assignment
7.2
Unit Lesson
Chapter 6
Chapter 24
Unit VI Assignment
8.1
Unit Lesson
Chapter 6
Chapter 24
Unit VI Assignment
Required Unit Resources
Chapter 6: Quantitative Research Design
Chapter 24: Analysing and Presenting Quantitative Data
UNIT VI STUDY GUIDE
Quantitative Research Design: Exploration
RCH 7301, Critical Thinking for Doctoral Learners 2
UNIT x STUDY GUIDE
Title
Unit Lesson
Quantitative Research Design
Quantitative research measures and defines elements through the collection of data, the analyzation of data,
and the application of the data to a theoretical framework. Quantitative research design can be categorized
into four main types, which are listed below:
• descriptive where a subject is measured once; descriptive quantitative research establishes
associations between variables;
• correlational where the relationship between study variables is investigated;
• quasi-experimental where any cause-and-effect relationship is determined; and
• experimental where a subject is measured before and after the treatment and where any cause-and-
effect relationship is determined (Drummond & Murphy-Reyes, 2018).
The differences among the four types have to do with the amount of control that the researcher designs for
the variables in the experiment or study. Quantitative research makes use of tools (e.g., graphs, linear
regressions, hypothesis testing) to organize and analyze the gathered data.
Researchers gather data from quantitative studies via experimentation (i.e., where an independent variable’s
effects on a dependent variable are measured) or through surveys, which are designed along a rating scale.
Because the focus of questions for a quantitative study is small, the quantitative study can be very narrow and
limited in scope. That is both a strength and a weakness. A quantitative study on a very focused sample can
yield reliable data about that group and research question, and the study can be replicated elsewhere to test
a theory or hypothesis again. However, the collection of data and a focused sample size can also mean that
the study’s results or conclusions are not applicable over a wider area or grouping of people, and, therefore,
can have limited use unless the study is replicated repeatedly to support the findings. Data trustworthiness is
determined by the credibility of the data collection, the data’s transferability, the data’s dependability, and the
data’s confirmability.
Descriptive Quantitative Research
A researcher who designs a descriptive study wants to know the nature of how things are as they are.
Descriptive quantitative research either identifies the characteristics of a phenomenon or explores correlations
among phenomena. In terms of survey research, which is the most commonly deployed type of descriptive
research, the researcher seeks to describe the characteristics of a larger population. Descriptive research
examines phenomena as they are and does not involve changing a situation that is being investigated. Since
the researcher does not practice control over any variables in the study design, descriptive research cannot
be used to determine cause-and-effect relationships.
A descriptive research study might employ data collection strategies such as sampling, observing, or
interviewing, which take on specific forms when the researcher wants them to yield quantitative data.
Descriptive research designs include observation studies, correlational research, development studies, and
survey-based research (Oakshott, 2019). All of these designs yield data that can be worked on through
statistical analysis. Within the designs, survey-based research is the most commonly used type of descriptive
quantitative research.
Correlational Quantitative Research
According to Creswell and Creswell (2018), a correlational study can examine the extent to which differences
in one characteristic or variable are related to differences in one or more other characteristics or variables. A
correlation exists if the dependent variable increases (moves toward +1.0) or decreases (moves toward -1.0)
in a predictable fashion when the independent variable increases. Correlational research seeks to establish a
relationship between variables that do not readily lend themselves to experimental manipulation or control.
RCH 7301, Critical Thinking for Doctoral Learners 3
UNIT x STUDY GUIDE
Title
In a simple correlational study, a researcher gathers data about two or more characteristics of a study
population. The numbers that are used reflect measurements of the characteristics, such as customer
satisfaction ratings between two locations, employee satisfaction ratings with and without a type of employer-
provided service, and so on. In a correlational study, each characteristic has two identifying numbers that are
used to calculate the correlational coefficient (r). A perfect correlation is +1.0 or -1.0. If the characteristics are
not related or are only remotely related, the coefficient is closer to 0.
While a correlational relationship can be measured, it does not imply a cause-and-effect relationship.
Researchers must be careful to avoid claiming causality, even if a correlation close to +1.0 or -1.0 is found.
Influence can be present among correlating characteristics, but researchers cannot infer a cause-and-effect
relationship based on correlation alone. Consider the following example: The Earth’s atmospheric
temperature has demonstrably risen since pirates in tall ships stopped sailing the high seas, but the absence
of pirates did not cause the rise in temperatures—even though the correlation is close, if not perfect.
Correlational research can describe the homogeneity of heterogeneity of the variables; it can describe the
degree to which the variables are intercorrelated by computing the correlational coefficient r.
Quasi-Experimental and Experimental Quantitative Research
Experimental and quasi-experimental research is used to test a hypothesis and, even further, an intervention
involved. An intervention is the main factor in experimental research. To measure the effects of an
intervention, the researcher has to identify the variables and discern the comparisons that are going to be
made between or within the group(s). Research must make comparisons to examine relationships between
dependent and independent variables.
Experimental designs have an intervention, a control group, and randomization of participants in the study’s
groups. A quasi-experimental design has an intervention, but it has no randomization of participants in the
experimental and control groups.
Experimental
Design
Quasi-Experimental
Design
Intervention X X
Control Group X
Randomization of
Participants
X
Many experimental research designs measure a dependent variable before and after an intervention, with
before and after measurements being the minimum. In a cross-sectional study, data is collected at the before
and after points, so a cross-sectional design can work for a project such as a dissertation study.
A good experimental or quasi-experimental quantitative research design can aid you in answering the study’s
research question at the same time the design reduces threats to the design’s validity. As a researcher,
asking and answering the following eight questions can help to address key features of an experimental or
quasi-experimental research design.
• What is the research question, and will the study entail an intervention?
• Rather than staging an intervention, will the researcher observe participants and take
measurements?
• What are the variables?
• When and how often will the researcher collect data or take measurements?
• What is the setting for the study?
• If the intervention study has multiple groups, how will the researcher randomly assign participants to
the groups?
RCH 7301, Critical Thinking for Doctoral Learners 4
UNIT x STUDY GUIDE
Title
• If the study involves humans and an intervention, how will the researcher, participants, and anyone
else involved in administrating the study be blinded from knowing the groups to which participants
were assigned?
• What controls will be put into place to reduce the influence of variables that are not involved in the
study?
Experimental research designs contain an intervention, so they seek to answer questions about differences
(e.g., the difference between an outcome that is measured in both the experimental and the control group).
On the other hand, correlational studies look at associations.
An experimental study is valid only if the following characteristics are present:
• an intervention, where the researcher manipulates the independent variable;
• control for the influence of variables not being measured in the study, such as randomization and
control groups; and
• randomization, where the researcher randomly assigns each participant so that a participant has a
50/50 chance of being assigned to either the intervention or the control group. Randomization is
important to deducing the result of the intervention at the end of the experiment.
Below, study two tables that present information about statistics that examine differences and associations
between and among variables.
Name Test statistic Purpose Number of groups
Independent samples
t-test
t Test the difference
between the means of 2
independent groups.
2
Paired samples t-test t Test the difference
between the means of 2
paired groups (before
and after
measurements, which
are typical paired
samples t-tests).
2
One-way analysis of
variance (ANOVA)
F Test the difference
among means of >2
independent groups for
one independent
variable (that has >1
level).
> 2
Two-way analysis of
variance (ANOVA)
F Test the difference
among means for 2
independent variables,
where each can have >1
level.
> 2
Table 1. Quantitative research design: Statistics that examine differences using an interval/ratio measurement
level
RCH 7301, Critical Thinking for Doctoral Learners 5
UNIT x STUDY GUIDE
Title
Name Test statistic Purpose Measurement of
dependent variable
Pearson product-
moment correlation
r Measure strength and
direction of relationship
between 2 variables.
Interval/ratio
Spearman rank-order
correlation
ρ Measure the strength
and direction of the
relationship between 2
variables
(nonparametric).
Ordinal, interval, or
ratio
Linear regression Predict the value of a
dependent variable,
and measure the size
of the effect of the
independent variable
on a dependent
variable while
controlling for
covariates.
Interval/ratio
Logistic regression This is the same as
linear, but it is used
when the dependent
variable is binary.
Binary/dichotomous
Table 2. Quantitative research design: Statistics that examine associations
Refer to these tables in conference with your mentor and dissertation chair to make decisions about
quantitative research designs.
References
Drummond, K. E., & Murphy-Reyes, A. (2018). Nutrition research: Concepts and applications. Jones &
Bartlett Learning.
Creswell, J. W., & Creswell, J. D. (2018). Research design: Qualitative, quantitative, and mixed methods
approaches (5th ed.). SAGE.
Oakshott, L. (2019). Essential quantitative methods: For business, management and finance (7th ed.). Red
Globe Press.
Course Learning Outcomes for Unit VI
Learning Activity
Required Unit Resources
Unit Lesson
Quantitative Research Design
Descriptive Quantitative Research
Correlational Quantitative Research
Quasi-Experimental and Experimental Quantitative Research
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