MGMT 490 CSUB Ch 10 Organization Capable of Good Strategy Execution Discussion - Business Finance
Assignment value 5 pointsAssignment Thompson Ch 10 Building Organization Structure due May 26Read Chapter 10 Select any three L.O.s and discuss how the author succeeded with you – i.e. explain the learnings from your perspective (minimum 100 words for each of the 3 examples). Apply the concepts toward your final paper.this is my new assignment for mgmt490 I attached tow examples ..
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Chris Morales
Assignment Chapter Ten
May 26, 2020
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While organization continue their core competencies, it is important that they continually invest
towards strategy that is capable for integrating the various components together. The strategy
must be executable at all levels, and using available resources to optimize on capabilities.
Among the resources that should be integrated in the strategy include the human resource,
infrastructural elements (capabilities), and organizational structure. In chapter ten, among the
learning objectives include what managers must do in order to execute strategy successfully.
This learning objective has been discussed well in the chapter, with key aspects of discussion
allowing one to understand it well.
Managers must ensure that they hire the correct human resource for their strategies. Among the
three key actions that managers must do is staffing the organization in order to put together a
strong working team at various levels. Looking at General Motors hiring and training strategies,
it is well to say that the human resource element in the organizational structure has been well
organized to meet the various objectives at various levels. Just like in the previous chapter
discussion, the current CEO has built the organization’s core competencies based on the
surroundings, and among them is the human resource. The ability of General Motors to use
regional management for their operations ensures that they are able to hire the right staff for the
jobs. The same strategy can be applied in the European market, where uniqueness and authority
oversight are among the key surrounding factors. The building of a capable organization also
focuses on acquiring and development of viable resources in order to support strategy. Managers
must ensure that they are able to utilize the available resources, combining them efficiently to
meet the desired objectives. General Motors has a strong brand across the globe, and through this
it has a large pool of resources. The regional managers in place must ensure that they use the
allocated resources adequately, exploiting core competencies in their operations. In Europe, the
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allocation of government subsidies to sustainable automotive manufacturers should be an area of
exploitation by the regional manager in order to increase the company’s revenue. Lastly,
managers should ensure that the organization is structured according to its capabilities. While an
organization might have a good strategy, at times they become incapable of meeting their
objectives due to inadequate structuring and work effort. For General Motors its continued
investment as a multinational should allow regional structuring to uniquely identify with a given
market in order to meet the market preferences. Through this, it will find that the European
market is penetrable over time.
Specifically concentrating on the hiring, training and retaining as a key component of strategy
execution, this learning objective has also been well discussed in this chapter. Among the
necessities behind this as a key component is the reducing of staff turnover, which then allows
the organization to achieve its objectives efficiently. When General Motors is able to avoid a
high staff turnover, they will be efficient in their operations since there is no need of rehiring
human resource in their organizational process. In the penetration to the European market that
has been proved to be quite delicate, effective management of human resource should allow
competitive advantage, especially when the right staff have been hired in the region. This means
that in their market penetration, General Motors will be able to make key decisions adequately
over time, allowing them to become effective over time. Through consistency, regional and
lower level management will be executors of the organizational strategy, allowing it to become
competitive in the market no matter the type of competition that surrounds them. As a
manufacturing company, it is important that General Motors exploits the large pool of human
resource through job division and rotation. This is quite important in order to boost the
company’s productivity and innovation over time in order to be able to compete with other
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organizations in the same industry. In Europe, this is a main concern for employees and by doing
so, General Motors should be able to achieve effectiveness in the management of human
resource for its strategy.
Also among the learning objectives is the pros and cons of centralized and decentralized
decision-making in strategy implementation. Given the huge structure of General Motors, A
centralized organizational structure may be challenging to implement in various markets. While
this is the case, it is important that the top management remains with the power to make
decisions pertaining brands and market penetration, leaving operational strategies to regional and
other hierarchical-based managers. Among the advantages of such a strategy is that the top
management will be able to take charge of important decisions, and allowing to be a uniform
standard of operations throughout the organization no matter its regional operations. The CEO
will be able to maintain a strong grip on the management of the organization, ensuring that they
do not lose control of core competencies aimed at coordinating company operations. Before the
incoming of the current CEO, the previous one had lost grip on the organizational operations due
to their dependency on decentralized organizational structuring. Over time, General Motors lost
its competitive advantage even in America, a market that it had controlled for so long. Since the
incoming of the Mary T. Barra, she has gained control over the organizational operations and has
continually exploited emerging opportunities, while at the same time discarding weaknesses in
their strategies. While she maintains a firm grip, she has been able to delegate operational
strategies to regional-based managers, who are more informed about day-to-day operations in
their markets. This allows them to gather important market information that can be used to help
the top management to make more informed decisions. General Motors decision making strategy
can be identified as a hybrid that incorporates either centralized and/or decentralized decision
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making at various levels. This has allowed it to maintain efficiency and effectiveness in their
global operations, no matter how huge the organization is.
Strategy is not just a one-time thing, but rather is a process that incorporates building of various
elements in order to exploit the core competencies for competitive advantage. Organizations
must ensure that they continually build a strategy that can be executed effectively in line with
organizational objectives. The strategy must put into consideration the surrounding aspects of
people, capabilities and structure in order to achieve the desired output. General Motors should
base their operations on their core competencies for effective strategy execution based on the
surrounding factors in the new target market.
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Work Cited
Darmstadter, Howard. The Times And General Motors: What Went Wrong?. Cogent Arts &
Humanities, vol 3, no. 1, 2016. Informa UK Limited, doi:10.1080/23311983.2015.1134030.
Accessed 21 May 2020.
Kimberly, Matt. 6 Famous Car Brands General Motors Failed. Car Throttle, 2020,
https://www.carthrottle.com/post/6-famous-car-brands-general-motors-failed/. Accessed 21
May 2020.
Kissinger, Daniel. General Motors’ Organizational Structure For Flexibility In Regional
Markets - Panmore Institute. Panmore Institute, 2018, http://panmore.com/general-motorsorganizational-structure-flexibility-regional-markets. Accessed 21 May 2020.
Sahadi, Jeanne. Mary Barras Early Lesson: Stop Saying Sorry. CNN, 2018,
https://edition.cnn.com/2018/10/11/success/mary-barra-gm/index.html. Accessed 21 May
2020.
Tetzeli, Rick. Mary Barra Is Remaking GM’S Culture—And The Company Itself. Fast
Company, 2018, https://www.fastcompany.com/3064064/mary-barra-is-remaking-gmsculture-and-the-company-itself. Accessed 21 May 2020.
Thompson, Arthur A et al. Crafting And Executing Strategy. 22nd ed., Mcgraw-Hill Higher
Education, 2019.
Thompson’s Crafting &
Executing Strategy
Chapter 10 “Building an Organization Capable of Good Strategy Execution:
People, Capabilities, and Structure”
Nancy Romero
Management 490
May 26, 2020
Introduction:
The following will be discussing chapter 10 from “Thompson’s Crafting and executing
Strategy”. Chapter 10 -Building an Organization Capable of Good Strategy Execution: People,
Capabilities, and Structure, explains the steps that company managers take to execute successful
strategies. It also explains about how to continuously keep building the company’s resources and
capabilities.
Chapter 10: “Building an Organization Capable of Good Strategy Execution: People,
Capabilities, and Structure”
L.O. 1- Why hiring, training, and retaining the right people constitute a key
component of the strategy execution process
Good strategy execution requires a team effort. All managers have strategy executing
responsibility in their areas of authority, and all employees are active participants in the strategy
execution process. Putting together a talented management team with the right mix of
experiences, skills, and abilities to get things done is one of the first steps to take in launching the
strategy executing process.
1. Provide training programs throughout employee careers. Companies create formal
training programs to give their employees better skills for the work environment. The
best companies make a point of recruiting and retaining talented employees; the objective
is to make the firm’s entire workforce a genuine competitive asset. Lush gets their new
staff members in Vancouver near their manufacturing factory to spend time learning the
process behind making Lush’s products. Many of the staff members get the chance to
participate in their charity events during the first 90 days of working at Lush. Across all
areas of our business, there’s a strong potential for internal promotion and the chance to
develop your skills in specialized project teams and roles. In each of the retail shops
there are specialized roles supporting their Charity Pot, sustainability and visual
merchandising teams.
2. Make the work environment stimulating and engaging so that the firm is considered a
great place to work. Use assorted financial incentives and perks to retain employees. At
Lush employees are gifted bathing and body products aplenty. They treat their employees
as family and make sure they all use the best skincare products. Plus, this works as wordof-mouth marketing so that the employees can share their products with their friends and
family. They pay their staff members a competitive wage and reward outstanding results
with a strong bonus structure.
3. Encourage employees to propose creative ways of operating better, and to push ideas for
new products or businesses. Companies coach average performers to improve their skills
and capabilities, while weeding out underperformers. Lush is all about trying to better the
environment which is why they are always encouraging their staff to become more ecofriendly. For example, they promote a healthy and sustainable lifestyle with subsidized
transit passes and a corporate gym membership for employees located in the Vancouver
and Toronto areas. For their U.S locations they offer our full-time managers and
managers-in-training (MITs) a paid childcare leave benefit, which begins after one year
of management service.
L.O. 2-That good strategy execution requires continuously building and upgrading the
organization’s resources and capabilities
Building new competencies and capabilities is a multistage process that occurs over a
period of months and years. It is not something that is accomplished overnight. Approaches to
building and strengthening capabilities include: developing capabilities internally, acquiring
capabilities through mergers and acquisitions, and access capabilities via collaborative
partnerships.
1. Develop capabilities internally. A company’s capabilities must be continually refreshed
and renewed to remain aligned with changing customer expectations, altered competitive
conditions, and new strategic initiatives. Companies need to keep refreshing, updating,
and upgrading competencies and capabilities as necessary to gain and maintain
competitive advantage. Lush is constantly innovating new products and ideas. For
example, Lush is always thinking of new ways to reduce waste in their company like
eliminating product packaging. Majority of their products are package-free to promote
more sustainability.
2. Acquire capabilities through mergers and acquisitions. Some ways to acquire capabilities
through mergers and acquisitions are: a question of market opportunity; which is when a
market opportunity can slip by faster than a needed capability can be created internally.
There is also a question of competitive necessity; when industry conditions, technology,
or competitors are moving at such a rapid clip that time is of the essence. Finally, there’s
the question of successful integration; tacit knowledge and complex routines may not
transfer readily from one organizational unit to another. This is where Lush needs to
work on as they expand into new markets. They should merge with another large
company, for example, Macy’s, as they have a larger presence globally.
3. Access capabilities via collaborative partnerships. There are approaches to acquiring
capabilities from external sources. For example, outsourcing the function requires the
capabilities to a key supplier or another provider. Collaborating with a firm that has
complementary resources and capabilities. Engage in a collaborative partnership for the
purpose of learning how the partner does things. It would be a good idea for Lush to
collaborate with The Body Shop as they have similar values and beliefs within their
company. Thus, Lush can get some of its resources from more local suppliers and it can
increase its customer base in new markets.
L.O. 3- The pros and cons of centralized and decentralized decision making in
implementing the chosen strategy
A functional structure is organized into functional departments, with departmental
managers who report to the CEO and small corporate staff.A simple structure consists of a
central executive who handles all major decisions and oversees all operations with the help of a
small staff. A multidivisional structure is a decentralized structure consisting of a set of operating
divisions organized along business, product, customer group, or geographic lines, and a central
corporate headquarters that allocates resources, provides support functions, and monitors
divisional activities.
1. Centralized Decision Making: Decisions on most matters of importance should be in the
hands of top-level managers who have the experience, expertise, and judgment to decide
what is the best course of action. Lower-level personnel have neither the knowledge,
time, nor inclination to properly manage the tasks they are performing. Strong control
from the top is a more effective means for coordinating company actions. At Lush it is
important for them to have strong decisions from top managers about their products to
successfully run the company. Lush runs a top-down manganet team where the top CEO
makes all the large decisions for the company. They have a small team at the top level
that decide everything: the two CEOs and directors, the Chief Digital Officer, and the
Head of Raw Materials and Safe Synthetic Sourcing.
2. Decentralized Decision Making: Decision-making authority should be put in the hands of
the people closest to, and most familiar with, the situation. Those with decision-making
authority should be trained to exercise good judgment. A company that draws on the
combined intellectual capital of all its employees can outperform a command-and-control
company. The ultimate goal of decentralized decision making is to put authority in the
hands of those persons closest to and most knowledgeable about the situation. At Lush
they value their employees a lot which is why they are trained and taken to the companys
manufacturing area so they can learn more about their products. That way employees can
contribute in the future with new innovative ideas for products and ways to better help
the planet.
3. Advantages and Disadvantages. An advantage of centralized decision making eliminates
potential for conflicting goals and actions on the part of lower-level managers. It
facilitates quick decision making and strong leadership in crisis situations. A primary
disadvantage of this decision making is it lengthens response times by those closest to the
market conditions because they must seek approval for their actions. An advantage of
decentralized decision making is it encourages company employees to exercise initiative
and act responsibly and promotes greater motivation and involvement in the business on
the part of more company personnel. A disadvantage of this is it may result in higher-
level managers being unaware of actions taken by empowered personnel under their
supervision. Although it would be easier and quicker to have a centralized decision
making strategy for the company, a decentralized decision making strategy would get the
employees more involved in the company. Lower-level employees should have a say too
on what goes on at the company as they are the ones who are interacting with the
customers daily.
Conclusion:
In conclusion, chapter 10 tells us how companies can build a good, successful strategy
through its people it hires, its internal resources and capabilities and its organizational structure.
Companies should hire and train their employees to have them as assets in their company. They
should continuously be innovating new resources to keep a sustainable competitive advantage.
Works Cited
Lush Fresh Handmade Cosmetics. “Why Work at Lush?: Lush Fresh Handmade Cosmetics.”
Link to LushUSA Website> , Lush Fresh Handmade Cosmetics, 27 Mar. 2020,
www.lushusa.com/stories/article_why-work-at-lush.html.
Thompson, Arthur A., et al. Crafting and Executing Strategy: Concepts and Readings.
McGraw-Hill Education, 2016.
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