The Nurse as an Advocate - Science
The Nurse as Advocate Whether nurses are advocating for their patients, health care, and/or policies that improve people’s lives, the advocacy processes have commonalities that transcend the subject of their advocacy. There are also differences, although these differences may be more nuanced than obvious. Tasks: Write a 5-page brief to answer the following questions. Be sure to use APA guidelines for writing style, spelling and grammar, and citation of sources. Read the following chapters from your course textbook:Taking Action: Nurse, Educator, and Legislator: My Journey to the Delaware Senate (Attached)Taking Action: A Nurse in the Board Room (Attached) Answer the below questions:Describe what you believe to be the drivers for each of the individuals? What factors led them to become advocates?Discuss the challenges that each of them identified in their writings.Analyze these drivers and challenges and compare them with your own experience to date as an advocate. In what ways do you believe that you can expand your advocacy skills within the next five years?
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Taking Action
A Nurse in the Boardroom Marilyn Waugh Bouldin
“What I want in my life is compassion, a flow between myself and others based on a
mutual giving from the heart.” Marshall B. Rosenberg
One evening in February 2012, I sat in the audience at a hospital board meeting in rural
Colorado wondering how I could convince five board members to support the local clinic
for uninsured patients. As president of the independent nonprofit clinic board of
directors and a past public health director and nurse, I was concerned about meeting
this populations needs. When the discussion began about the election of new hospital
board members, a light bulb came on. I thought, “I could do that!”
This is the story of my campaign to become a member of the Board of Directors
of the hospital in my community, the factors leading to my decision to run for the board,
the campaign I launched, its success and challenges, and my experience serving as a
board member.
I have always believed nurses should be full partners with other health care
professionals in designing health care systems, as the Institute of Medicines (IOM)
report on The Future of Nursing recommended (IOM, 2011). Here was my opportunity! I
knew it would be a challenge, and I would be stretching my comfort zone. Historically,
nurses have not been welcomed into the boardroom (Hassmiller & Combes, 2012); nor
have many sought out board membership. However, with nurses broad holistic
perspective of patient care, knowledge of quality and safety issues, and understanding
of concepts such as team leadership, accountability, professionalism and relationship
building, nurses are, in fact, perfect for the job.
At a very young age, as I helped my mother care for younger siblings, I decided
to become a nurse. Raising a family, returning to school, and becoming aware of the
feminist movement, I enjoyed learning new things, meeting new people, and accepting
challenges. Sometimes I failed. The infant-toddler childcare center I started went
bankrupt, and once I was fired for insubordination. But I learned that failure wasnt the
end of the world, and I always maintained my passion for taking care of people and my
community.
I have been a risk taker ever since I left my promising career at a major urban
hospital and moved by myself to a small town in Colorado. When I began developing a
new Associate Degree nursing program at our local community college, I was not afraid
to ask for help. Fellow nursing directors across the state were a tremendous source of
information and support as I tackled this major project. I learned that positive
relationships and collaborations were critical to any accomplishment.
My Political Career
Friends have been key assets on my journey. I met a friend in my rural community
(where everyone knows everyone!) who was extremely politically active. One day, she
told me about an opening on the state board of health and encouraged me to apply, as
they needed representation from my geographic area. I still remember a comment made
during my interview with the State Senate Confirmation Committee almost 40 years
ago: I was “good looking enough to be appointed.” I felt humiliated but was too
intimidated to reply. My term in office was a time of tremendous learning and growth, as
I was young and very inexperienced. My fellow board members treated me with respect,
and I enjoyed discussing state health issues.
Throughout my public health career, I learned the importance of developing
positive and diverse relationships through my involvement with many community
projects. I participated in assessing my communitys health needs and developing new
programs to meet those needs. I served on several not-for-profit boards and learned
how to be an effective board member. Professionalism and respectful communication
were key characteristics being an effective board member. My job required I make
periodic presentations to the county commissioners about our work, so I learned how to
speak clearly, concisely, and in a politically correct manner, speaking within my time
allotment and answering questions truthfully but sensitively.
My Campaign
When I became aware of the upcoming election for hospital board members, I decided
this would be an interesting and valuable board to serve on. I had something to offer,
and I could influence the boards direction; also I was retired and had the time to serve.
Because of our hospitals quasi-governmental designation as a “special hospital district,”
the board members must be elected by the voters who reside within the hospital district.
(Special districts are described in Box 52-1.) However, I had no experience in running a
campaign or giving political speeches. I thought I did not have much to lose by trying.
Over the years I had developed a tough skin and had learned I could never please all
the people all the time. Many professionals in the community assured me that I was
very competent to do the job and supported me.
My friends volunteered to help. A nurse friend who was a retired Lt. Colonel
decided to be my informal campaign manager. Another friend who was a graphic
designer developed the campaign materials. Others offered to support me financially
and introduce me to their friends.
The relationships I developed were extensive and varied, even though I had only
lived in this community for 5 years. My membership in Rotary International, a service
club with weekly meetings, provided me with many networking opportunities. I also
belonged to a quilt guild, a church group, and a hiking group for women, all of which
provided me with access to people who could be mobilized to support my candidacy
and vote in the election.
Campaign Preparation
My campaign was 2 months long. There were nine candidates, two women and seven
men, running for two seats. I decided to commit time, energy, and money to run an
active, high-profile campaign.
My first job was to learn about the hospital so I could speak knowledgeably. I
studied its website, read the bylaws, learned about the services offered, reviewed the
latest strategic plan and interviewed existing board members. I also met with people in
the C-Suite, a term I learned referred to all the executive chiefs: the Chief Executive
Officer (CEO), Chief Operating Officer (COO), Chief Nursing Officer (CNO), and Chief
Financial Officer (CFO). Understanding the management of a multimillion-dollar budget
was one of my biggest challenges. I had to be willing to ask a lot of questions.
I became familiar with the characteristics of my hospital district (three rural
counties with a population of 20,000) to learn about the demographics, the health
issues, and other characteristics. I talked to health professionals to learn about their
concerns, and to people in the district about their experiences and perceptions of the
hospital.
Next, I learned about the Secretary of States office and campaign laws and
regulations. I sought advice from friends who had run campaigns and stayed in close
communication with the designated election official at the hospital. She kept me
informed about campaign law, election timelines, and report deadlines.
Then I determined my campaign platform. I felt strongly that the hospital (the
second largest employer in the region) was essential to having a healthy and
economically viable community. I believed the hospital should also be a community
health partner and should extend services beyond their walls. The Affordable Care Act
(ACA) had recently passed and I decided to use my campaign to increase awareness of
this significant legislation. I am a firm believer in an integrated approach to health care
using the triple aim model and wanted to explain this concept to the community. This
model promotes a three-pronged approach to developing an effective health care
delivery system for the future: improving the experience of care by providing effective,
safe, and reliable care; improving the health of the population by focusing on
prevention, wellness, and managing chronic conditions; and decreasing per capita
health care costs (Bisognano, 2012).I thought there should be more diversity on the
board as most of the directors had a financial or business background and all had
limited health care experience.
Developing campaign materials was critical. Wherever I went, I wore a nametag
that read “Marilyn Bouldin, RN, Hospital Board Candidate.” I had business cards printed
and used my personal phone number and e-mail address, as I believed accessibility
was important. I developed fliers and newspaper ads, and a friend created a website
about me, at the urging of my marketer sister.
Launching the Campaign
I believe that most people are interested in their local hospital. If they havent used it
themselves, they know someone who has. Many people had stories to tell me about
their experiences and I made a point to listen. If someone had a complaint, I helped
them contact the appropriate person. I empathized with them and sometimes gave
health advice. I invited them to contact me anytime if they had concerns about the
hospital and told them I hoped to represent them on the board.
I contacted community leaders to identify opportunities to speak to groups. One
night I drove 30 miles out into the countryside to attend a community potluck dinner.
Another time I drove to the other end of the district to speak at a womens luncheon. I
was a guest speaker at a local political party meeting and a radio talk show, to discuss
the ACA and the hospital board election process. I went to my favorite coffee shop and
hung out all morning to engage people in informal conversations. I went to Business
After Hours where local businesses network over appetizers and attended Chamber of
Commerce events. I talked with my friends as we hiked in the Rocky Mountains, and
they in turn talked to their friends.
One effective strategy was having a letter-to-the-editor writing party. A friend
hosted this in her home, complete with wine and cheese. We helped people compose
letters of support and submit them to the newspapers. (See Box 52-2 for one of the
letters that was submitted.) We had fun doing it! I had an extensive e-mail list and
composed a message about who I was, what I believed and why I wanted to be on the
hospital board. I then sent this out to everyone I knew asking for their vote.
One of my most nerve-racking experiences was participating in the League of
Women Voters candidate forum. Each candidate was given 3 minutes to talk, followed
by questions from the audience. The forum was videotaped to play in the library, and a
newspaper reporter was there to cover the story (the editor did not endorse me because
he thought other candidates had a better financial background). I was worried I would
make mistakes or not know all the answers, and had a sleepless night before the event,
which, of course went fine!
I decided that, regardless of the outcome on election night, I wanted to celebrate
with all the people who had helped me. We had a pizza party at a local restaurant, and
it was a truly wonderful time, especially when I got the news that, not only had I won a
seat, but I had also received the most votes!
The following week I wrote by hand many personal thank-you notes to people
who had helped me. I also sent flowers to my informal campaign manager and graphic
designer. I put one last ad in the paper expressing my appreciation to the people who
had voted for me and invited them to contact me with any comments or concerns.
Lessons Learned
Although I have had many professional successes and received many awards over the
years, what mattered most in my election were my relationships with people. My ability
to listen, to be genuinely interested and compassionate, and to follow through with
peoples questions and concerns served me well. Once people found out I was a nurse
they trusted and confided in me.
I was pleased overall with my campaign strategies. I decided early on not to
accept monetary donations for my expenses. I was intimidated by the additional
requirements and documentation required by the Secretary of States office for
campaign donations. I was also bothered by the thought that I might be beholden to the
people who contributed. Next time I will accept contributions! I did not develop a budget
at the start and did not realize how much it would cost me to run a campaign, which
turned out to be over $600.
I did have one negative experience. After going around town on a windy day to
place fliers on windshields, a stranger came to my house to tell me he did not
appreciate me polluting the streets with my papers. In hindsight, I think he had a good
point!
During my first year on the board I spent a lot of time listening, reading, learning
about the culture of the board, and building trust with my fellow board members. Even
though I had served on many boards in the past and had spent decades working in
health care, I was surprised at the steep learning curve necessary for me to understand
how a hospital functions. Being the new kid on the block gave me permission to ask lots
of questions. I had several one-on-one sessions with the board chair to learn more. I
met with key nurses in the organization to hear their concerns and learn how I could be
supportive. I read my board packet thoroughly in preparation for meetings. I was
appointed to the performance improvement committee as the board representative and
actively participated. Refreshing my knowledge of good communication skills was also
helpful to me, and I attempted to use nonviolent communication (NVC) as much as
possible. The objective of NVC is to establish relationships based on honesty and
empathy that will fulfill everyones needs (Rosenberg, 2003). I attended a national
hospital conference, which I found enlightening and informative. I have also tried to take
the initiative when appropriate. For example, I worked on developing a new board
member orientation manual, compiling all the information that would have been helpful
to me during my first month in office (such as an explanation of the bylaws of the
foundation board to which I was automatically appointed when I was elected to the
hospital board).
I learned quickly that serving on the board requires much more time than just
attending monthly meetings! Although being a board member is a volunteer position, as
an elected official I felt obligated to do the best job I could and to represent the
hospitals interests and those of our constituents, the taxpayers in the district who legally
own the hospital. Consequently, I committed a significant amount of time to reviewing
policies, attending hospital-sponsored events and employee-recognition ceremonies,
meeting physician candidates, supporting the volunteer auxiliary, serving on the hospital
foundation board, and responding to feedback from community members. I also spent
time reading publications related to hospital administration.
I have learned to pick my battles and to ask myself “How important is it?” There
are times when I choose to remain silent. There are times when significant informal
communication happens outside of board meetings, and I make sure to participate in
hallway talks. I learned that maintaining positive relationships is of the utmost
importance. Nothing happens through divisiveness. I try hard to keep an open mind and
to be willing to compromise.
Even after 2 years, I continue to ask a lot of questions, which I find is very helpful
to everyone during a meeting. The responsibilities I have in my position continue to be
daunting to me and I take them very seriously, especially in the areas of credentialing
physicians, overseeing a very large budget, and evaluating the CEO.
I have become skilled at answering the question I get from community members,
“Hows it going on the board?” Some people are just making polite conversation and
dont need an in-depth answer. I try to be honest yet tactful and am careful not to
undermine anyone or gossip. I constantly need to determine what I can share and what
I cannot and am always aware of the language I use. Once the board has made a
decision, we must all present a united opinion, whether we agreed personally with the
decision or not. This is sometimes challenging.
The Future
The way we deliver health care and medical services is changing rapidly and represents
a paradigm shift. Leaders need to have vision, health care knowledge, critical thinking
skills, and collaborative expertise, all of which nurses possess. I look forward to a time
when nurses are seen as essential participants in every boardroom in every hospital,
and they see themselves that same way.
Taking Action: Nurse, Educator, and Legislator
My Journey to the Delaware General Assembly
Bethany Hall-Long “I have come to the conclusion that politics are too serious a matter to be left to
the politicians.” General Charles de Gaulle
My Political Roots
I am a nurse and I became the first health care professional elected into the Delaware General
Assembly, as well as the first registered nurse elected. The roots of my public service began in a
farming community where I volunteered to help others in my church and at neighborhood
organizations. At the age of 12, I was a candy-striper in a local hospital and continued my civic
work during my teen years. When I entered college I joined a political party. Though my parents
were not politically active, my great-grandfather was a member of the Delaware House of
Representatives in the 1920s and I am a descendent of Delawares 16th governor.
My interest in politics began while working with underserved residents at the same time I
was completing my masters degree in community health nursing in the late 1980s. I used an
earlier edition of this book in my graduate program and vividly recall reading the chapters about
becoming involved in politics. I began working with my local city government, the League of Women
Voters, and a federal health clinic that served the homeless. Before these experiences, I had
thought that public policy was remote to nursing and somewhat dry. These experiences changed
my perspective.
Volunteering and Campaigning
I went on to volunteer with nonprofit and civic organizations, join professional associations, and to
complete my doctoral degree in nursing administration and public policy. During this time, I served
as a United States Senate Fellow and as a U.S. Department of Health and Human Services policy
analyst for the Secretarys Commission on Nursing. These experiences exposed me to national
policy work, federal officials, leaders in the nations health associations, and international
researchers. I became actively involved with veterans organizations because my husband was on
active duty in the military. I also became a volunteer on political campaigns with the Democratic
Party. I had excellent mentors to assist me with both my nursing and political career paths. All of
these experiences helped me to understand the policy process and the importance of building
relationships.
I began my work in politics to make a difference in the lives of many citizens who lack lifes
necessary resources. As a public health nurse, I had an interest in improving the services available
to vulnerable populations. I continue to work to advance issues important to the residents I
represent. These include health care, the environment, land preservation, education, and economic
development.
Theres a Reason It is Called “Running” for Office
A number of factors influenced my decision to run for public office in 2000, including my desire to
make a significant contribution to the publics health. As a university faculty member, I assigned
students to various public health and health policy assignments. During these experiences, I
witnessed the need for expert health knowledge in the Delaware General Assembly. The time was
ripe within the political party and ...
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