Fluent Essays

You have been appointed the CIO of the organization you selected in Module 1. Your job is to analyze the “as is” state of the organization’s information system and recommend changes wherever you see fit. Analyses and recommended changes will be done based on concepts learned throughout the course. You have already submitted two milestones in previous modules:Milestone 1: Organization Proposal (Module 1)Milestone 2: Business Model, SCM, and CRM (Module 4)Organization’s business model (market share, customer base, revenue, competitors)SCMCRMIn this module you will complete Milestone 3 and compile all milestones into your final Portfolio Project.Milestone 3: eCommerce, Database Systems, Security Policies, Customer Privacy Protection, Business Continuity Planning, and RecommendationsTo complete your Portfolio Project, analyze the organization you selected based on the following areas and provide detailed recommendations.eCommerce presenceWhat model they utilize?Are they utilizing mCommerce? If yes, explain. If not, explain why they would benefit from it.Database systems utilizedSecurity policiesCustomer privacy protectionBusiness continuity planningBriefly describe how continuity planning has prepared the business to deal with the following threats: internal threats, theft, unintentional or intentional data corruption, staff-related issues (strikes, illnesses, weather related, etc.), natural disasters, infrastructure failures, terrorist attacks. (Consider the four planning steps recommended by the Department of Homeland Security when analyzing the business continuity planning for the organization.)Identify gaps that require further attention by the organization.RecommendationsSystem development method: What system development method would you recommend and why?Off-the-shelf vs. custom software: Describe what would be the advantages and disadvantages of utilizing off-the-shelf software versus building customized software, considering your organization’s needs, and recommend the one you think would be more feasible.New technology: Recommend at least one new technology the organization is not using that you think might benefit them. Describe how that technology works. If that new technology was to replace an existing technology or system, what cutover approach would you recommend and why?Compile Milestone 1, Milestone 2, and your work for Milestone 3 into your final Portfolio Project – be sure to integrate instructor feedback from Milestone 2 into your final submission. Your final Portfolio Project must be 13-15 pages in length (double-spaced, not including cover and reference pages) and written according to the CSU-Global Guide to Writing & APA (Links to an external site.). Include headings for each of the major components required in this milestone and integrate support for this section of your paper from three to four additional scholarly sources (minimum of six) – the “Best Bet Databases for Information System Management” (Links to an external site.) resource from the CSU-Global Library is a good place to find these sources. portfolio_mis.docx mis_milestone_2_nintendo.docx Unformatted Attachment Preview Portfolio Proposal 1 Portfolio Proposal Jeffrey Johnson Colorado State University-Global Portfolio Proposal Nintendo is one of the leading companies in the entertainment industry. They currently specialize in the videogame industry but also extend to movies and television. I believe they are a good match for this project due to their size and how open with the public they are. As a whole Nintendo is one of the largest companies and one that in one way or another have touched every person in the world now-a-days. 2 Nintendo Jeffrey Johnson Colorado State University-Global Nintendo 2 Organization’s business model Market share Nintendo has its market share, which allows the company to have control over its thirdparty software developers. Here, they get to create games by encouraging the developers to do their best from the NES. Nintendo has, over the years, had an agreement with the NES of producing more than five games every year. They as well have a deal on producing titles on compatible game cartridges for NES and selling them back to the developers. Here, it allows them to market and creates a distribution channel for the games. According to Zentner (2016), the creation of new innovative titles boosts sales, which ever since has had Nintendo claim a market share of 79\% in the US market. It occurred in the late 90s when the company was not the only company that was making a profit at the time. But it has ever since with time grown to thrive as an entertainment industry that produces games and videos for a long time now. Customer base Nintendo has its customer base on individuals interested in their games. It is a company that does well in the delivery of unique game experiences. It thus requires them to set up suitable consoles that can work to generate more returns from the company. With this, it, therefore, works together with its shareholders into trying to give their customers unique experiences by their services. Despite having new competitors from time to time, they manage to keep up their customer base by creating free plays within their devices. It allows them to maintain a potential customer base, which is larger compared to the console market. Through creating free players, they manage to convert a small percentage of the layers into their customers, which are a technique that works to improve their profitability. Nintendo 3 Revenue To be able to operate its functional activities, the primary source of revenues for the company is in the sale of video games. An example is in 2019, where the company managed to raise a total of third-best quarter mobile revenues since 2016. The company raised a gross of $85 million worldwide on Google Play and App Store. Creating top-selling video games has been one of the primary objectives of the company. Similarly, their efforts have been seen over the years as they have been striving to bring up their titles through new games they launched. It, in turn, has been successful in bringing them more players who come in and contribute to their revenues. It is thus through these sales that they get to benefit from expanding their business operation an adopting new methods which allow them to compete favorably in the market. Competitors The most significant competitors of Nintendo are from Microsoft, which arises from their new inventions. The effort by Microsoft to come up with new role playing titles and games has been a threat to Nintendo. Numerous technological advancements have been made, such as the PC games with sound blasters on Microsoft windows that have been taking over the market. Additionally, there has been an increase in game consoles over the years, such as the replacement of the 2D graphics by the 3D environment. The limited sound games have equally ben replaced by stereo audio recorded in professional sound studios, which produces creates tough competition for Nintendo. Also, being entrenched to youth culture, the company faces tough competition from Angry Birds, Pokémon, and Candy Crush within the industry. Gransden (2017) explains that they all similar titles with new trends that threaten the ability of the company to console gaming. Nintendo 4 Supply Chain Management Nintendo has, over the years, worked to level up its supply chain management by taking several measures to improve it. An example is in the case of purchasing market stock in JESNET in 2016, which subsidized the company. It took up the initiative of acquiring a total of 70\% of JESNET to help in boosting their delivery of services to its customers. It, in turn, had positive impacts, which enhanced collaboration in the development of the supply chain. Product development was equally boosted, which also improved their decision-making process and improving their sales competitiveness. Customers usually require quality services from the organization in which the efforts by Nintendo can be seen to be useful in bringing out the best for the company. Additionally, the company has been making several adjustments within the supply chains to foster alignment with new stakeholders. Games (2015) points out that this has worked immensely over the years to support new stakeholders in the process of decision making. The company has been expected to take more adjustments to improve its operation management through the supply chains. There has been a need for appropriate tools that can work to minimize cases where disruption occurs within the supply chain. Nintendo purchased JESNET, which was a good move, but it still is expected to work on the disruption that arises from subsidizing it and ensure that it brings out the best out of the initiative. Nintendo has also been integrating its market suppliers into getting tighter in the supply chain. It has thus pushed the company into creating good supplier relationships with which data collected from it serves to provide information on how to operate the supply chain. They manage to build collaboration within the supply chain by encouraging data collection, which has been Nintendo 5 useful in supporting them in integral roles within the process. The supply chain requires quality data which they keep up with it by conveying relevant information to its suppliers. Customer Relationship Management Customer relationship management is built-in Nintendo considering its one of the biggest companies in the entertainment industry. Its ability to create good relationships with customers has been one of the factors behind it. The company always puts its customers first by seeking out to understand their expectations in video games. By being familiarized with their needs, they manage to make necessary changes, such as upgrading their components and machinery to meet their tastes (Wesley & Barczak, 2016). Most of its content uses a bonus that encourages its portability for its customers and giving the players freedom. The company has equally been switching to bringing new features in their video games through numerous transitions. It has had them put their customers as the priority by offering to give them nothing but the best 3D games with their console launch. Being an entertainment company, they seek to come up with modern games that can give them features to improve their selling point. They thus are forced to engage their customers from time to time by use of their online features. Online interaction helps in building more customer relationships as they also analyze the reviews from customers to identify their views. Lastly, the company has gaming deals, which they use as a strategy to attract its customers. Here, they make use of these deals to capture them by use of deals such as new accessories, consoles, and cyber games. These digital trends also work to create opportunities for their customers to have access to their latest games and videos. They usually apply on shopping holiday seasons where they get to make the best of it by gifting their customers with gifts and deals that act to show appreciation for supporting their services. Nintendo 6 References GAMES, F. P. C. T. V. (2015). NINTENDO WII U: LESSONS LEARNED FOR NEW STRATEGIC DIRECTIONS1. Gransden, C. A. (2017). Pokémon GO: A Revolution in Social Gaming . Wesley, D., & Barczak, G. (2016). Innovation and marketing in the video game industry: avoiding the performance trap. Routledge. Zentner, A. (2016). Revitalizing an Organization through Disruptive Innovation: The Story of Nintendo. Available at SSRN 2840551. ... Purchase answer to see full attachment