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i need quality work on tihis . Kindly have a look and help me out on the same thank you note i need the best from this exit_exam.pdf Unformatted Attachment Preview Student ID Date Name (in Full) Exit Exam The test is an institutional assessment indicator, important for the accreditation status of SBS Swiss Business School. The test has 5 major assessment indicators: Marketing, Management, Finance, Managerial Accounting and Strategic Integration. Directions: This is an individual exam. You are not allowed to use any papers or books or seek the help of a friend. Each section contains independent questions. Each of the questions or incomplete statements is followed by 4 suggested answers or completions. Select the one that is best in each case. Good luck! MARKETING 1. One of the advantages of corporate retailing is that corporate retail organizations achieve economies of scale, greater purchasing power, better-trained employees, and _. a. wider brand recognition b. more locations c. branded merchandise d. “fresh” merchandise e. more advertising Answer 2. An independent retailer using a central buying organization and joint promotion efforts is known as a _. a. corporate chain store b. voluntary chain c. retailer cooperative d. merchandising conglomerate e. franchise organization Answer 3. The internal records system supplies results data, but the marketing intelligence system supplies data. a. concurrent b. secondary c. research d. happenings e. premium Answer 4. A is a set of procedures and sources managers use to obtain everyday information about developments in the marketing environment. a. marketing research system b. marketing information system c. product management system d. marketing intelligence system e. vertical system Answer 5. A company can take several steps to improve the quality of its marketing intelligence. If the company purchases competitive products for study, attends open houses and trade shows, and reads competitors’ published reports and stockholder information, the company is using to improve the quality of its marketing intelligence. a. sales force surrogates b. intermediaries c. external networks d. advisory panels e. customer feedback systems Answer 6. Other media for direct-response marketing includes television. Television is used by direct marketers in conducting or producing “infomercials,” videotext and interactive TV, and _. a. ad campaigns b. direct response c. at-home shopping channels d. commercials e. kiosks Answer 7. The exchange process in the age of information has become increasingly customerinitiated and . a. market specific b. customer-controlled c. marketer-orientated d. private e. marketer-controlled Answer 8. The Internet provides marketers and consumers with opportunities for much greater interaction and _. a. ease of use b. speed c. specificity d. convenience e. individualization Answer 9. We can say that a has three characteristics: (1) It is a source of competitive advantage in that it makes a significant contribution to perceived customer benefits, (2) it has applications in a wide variety of markets, and (3) it is difficult for competitors to imitate. a. core competency b. business strategy c. core technology d. strategic business unit e. winning strategy Answer 10. Core competencies tend to refer to areas of special technical and production expertise, where processes. a. process benchmarks b. distinctive capabilities c. core business values d. value statements e. mission statements tend to describe excellence in broader business Answer 11. George Day sees market-driven organizations as excelling in three distinctive capabilities: , customer linking, and channel bonding. a. target marketing b. market research c. fulfilling customer needs d. market sensing e. customer service relationships Answer 12. Competitors find it hard to imitate companies such as Southwest Airlines, Dell, or IKEA because they are unable to copy their . a. product innovations b. distribution strategy c. pricing policies d. activity systems e. logistics system Answer 13. One conception of holistic marketing views it as “integrating the value exploration, _____________ and value delivery activities with the purpose of building long-term, mutually satisfying relationships and co-prosperity among key stakeholders.” a. value creation b. value proposition c. value management d. value research e. value chain Answer 14. Red Bull has gained connecting with global youth. a. 70 percent b. 80 percent c. 60 percent d. 50 percent e. 90 percent Answer 15. Red Bull built buzz about the product through its a. “buzz marketing program” b. “in program” c. “marketing program” d. “seeding program” e. “advertising campaign” Answer 16. Global firms plan, operate, and a. produce b. coordinate c. distribute d. price e. service Answer of the worldwide energy drink market by skillfully _. their activities on a worldwide basis. 17. A global industry is defined as _. a. an industry in which the strategic positions of competitors are fundamentally affected by their overall global positions b. an industry that operates in more than one country and captures R&D, marketing, and other financial advantages in its costs and reputation. c. an industry that operates in more than one country and has a strategic position in many countries d. a firm that operates in more than one country and has a sales and marketing staff in those countries e. an industry that has strategic positions in many countries but is not affected by competition Answer 18. A global firm is one that _. a. where the strategic positions of competitors are fundamentally affected by their overall global positions b. operates in more than one country and captures R&D, marketing, and other financial advantages in its costs and reputation c. operates in more than one country and has a sales and marketing staff in those countries d. operates in more than one country and has a sales and marketing staff in those countries developing e. has strategic positions in many countries but is not affected by competition researching Answer 19. The major decisions in international marketing include which of the following steps? a. Deciding whether to go abroad. b. Deciding which markets to enter. c. Deciding how to enter the market. d. Deciding on the marketing program. e. All of the above. Answer 20. The internationalization process has four stages. These stages are a. no regular export activities b. export via independent representatives (agents) c. establishment of one or more sales subsidiaries d. establishment of production facilities abroad e. all are part of the internationalization process Answer . MANAGEMENT 1. Relatively enduring resource transactions flows, and linkages that occur among two or more organizations are called: a. Intranet. b. interorganizational relationships. c. resource dependence. d. institutional environment. Answer 2. A system formed by the interactions of a community of organizations and their environment is referred to as a(n): a. interorganizational relationships. b. organizational ecosystem. c. collaboration network. d. institutional environment. Answer 3. In this new world, managers think about a. profit-making b. stakeholders c. horizontal structures d. competition Answer 4. Which of the following is not part of the framework of interorganizational relationships? a. population ecology b. institutionalism c. collaborative network d. shared competition Answer 5. Which theory argues that organizations try to minimize their reliance on other organizations for the supply of important resources and try to influence the environment to make resources available? a. interorganization theory b. environmental resource theory c. resource dependence theory d. economic supply theory Answer 6. Which of the following statements is false? a. Functional managers may be the head of a payroll department. b. Functional managers often oversee several general managers. c. Functional managers may be responsible for making sure that payroll checks are issued on time and in the correct amounts. d. General managers may be responsible for a strategic business unit or a division. Answer rather than vertical structures. 7. General managers usually have a. country b. top c. regional d. functional Answer managers reporting to them. 8. One who understands the workings of a business enterprise is aware of the fact that in large organizations, managers may be distinguished by the scope of the activities they manage. Therefore, which of the following statements is accurate? a. Functional mangers supervise employees with general skills that may be applied to many roles. b. General Managers supervise employees with specialized skills in a single area. c. General Managers may be responsible for the operation of a department, but only if it is very small. d. General Managers are responsible for the overall operations of a more complex unit such as a company or division. Answer 9. In what specific sequence do managers perform their managerial functions in order to achieve company goals? a. planning, organizing, leading, controlling b. organizing, leading, controlling, planning c. leading, controlling, planning, organizing d. None of the above because the functions are often performed simultaneously. Answer 10. American Express’ decision to grow their customer base, and establish global partners is an example of which managerial function? a. organizing b. planning c. directing d. controlling Answer 11. All of the following are reasons managers plan except: a. coordinating human, material, and information resources. b. establishing an overall direction for the organization’s future. c. identifying and committing the organization’s resources to achieving its goals. d. deciding which tasks must be done to reach those goals. Answer 12. Managers can better coordinate human, material, and information resources by: a. organizing effectively. b. delegating issues. c. leading team members. d. focusing on issues. Answer 13. In the process managers set standards of performance, measure current performance against those standards, take action to correct any deviations, and adjust the standards if necessary. a. planning b. organizing c. leading d. controlling Answer 14. Howard Schultz, CEO of Starbucks, believes that its success is due to competitive spirit, ability to respond to customers’ needs, and its process. a. leading b. planning c. controlling d. organizing Answer 15. YUM! Brands is divided into five distinct restaurant brands for the purpose of serving the specialized needs of customers. What managerial function is being employed to achieve this type of clarity? a. organizing b. planning c. leading d. controlling Answer 16. When Lois Dimpfel, vice president of IBM Worldwide Olympic Technology Systems, was organizing the team to bring the Salt Lake City Games to millions of TV viewers, she was primarily involved in the managerial function. a. planning b. controlling c. organizing d. leading Answer 17. Kerry Smith has just moved into a top-level managerial role with Pepsi products. Which of the following is not part of the planning process Smith will be engaged in? a. establishing directions for the organization b. identifying the organizations resources to achieve organizational goals c. committing the organizations resources to achieve organizational goals d. structuring relationships among employees that will enable them to carry out managements plans and meet specific goals Answer 18. Starbucks attributes its success to the managerial function of , which includes control procedures such as the criteria used to hire people, the type of coffee beans used, and the physical layout of stores. a. planning b. controlling c. directing d. organizing Answer 19. The planning function is the dynamic process of making decisions that focuses on . a. outsourcing b. past performance c. future performance d. technical skills Answer 20. Once managers have defined goals for future performance, they must translate those relatively abstract desires into reality. The coordination effort to do this represents _. a. organizing b. planning c. controlling d. leading Answer FINANCE 1. The value of the Australian dollar (A$) today is $0.73. Yesterday, the value of the Australian dollar was $0.69. The Australian dollar by _\%. A) depreciated; 5.80 B) depreciated; 4.00 C) appreciated; 5.80 D) appreciated; 4.00 Answer 2. If a currency’s spot rate market is to a single large purchase or sale transaction. A) liquid; highly sensitive B) illiquid; insensitive C) illiquid; highly sensitive D) none of the above. Answer 3. ____________ is not a factor that causes currency supply and demand schedules to change. A) Relative inflation rates B) Relative interest rates C) Relative income levels D) Expectations E) All of the above are factors that cause currency supply and demand schedules to change. Answer 4. A large increase in the income level in Mexico along with no growth in the U.S. income level is normally expected to cause (assuming no change in interest rates or other factors) a(n) in Mexican demand for U.S. goods, and the Mexican peso should _. A) increase; appreciate B) increase; depreciate C) decrease; depreciate D) decrease; appreciate Answer 5. An increase in U.S. interest rates relative to German interest rates would likely the U.S. demand for euros and the supply of euros for sale. A) reduce; increase B) increase; reduce C) reduce; reduce D) increase; increase Answer 6. Investors from Germany, the United States, and the U.K. frequently invest in each other based on prevailing interest rates. If British interest rates increase, German investors are likely to buy dollar-denominated securities, and the euro is likely to relative to the dollar. _, its exchange rate is likely to be A) fewer; depreciate B) fewer; appreciate C) more; depreciate D) more; appreciate Answer 7. When the “real” interest rate is relatively low in a given country, then the currency of that country is typically expected to be: A) weak, since the country’s quoted interest rate would be high relative to the inflation rate. B) strong, since the country’s quoted interest rate would be low relative to the inflation rate. C) strong, since the country’s quoted interest rate would be high relative to the inflation rate. D) weak, since the country’s quoted interest rate would be low relative to the inflation rate. Answer 8. Assume that the inflation rate becomes much higher in the U.K. relative to the U.S. This will place pressure on the value of the British pound. Also, assume that interest rates in the U.K. begin to rise relative to interest rates in the U.S. The change in interest rates will place pressure on the value of the British pound. A) upward; downward B) upward; upward C) downward; upward D) downward; downward Answer 9. In general, when speculating on exchange rate movements, the speculator will borrow the currency that is expected to appreciate and invest in the country whose currency is expected to depreciate. A) True B) False Answer 10. Baylor Bank believes the New Zealand dollar will appreciate over the next five days from $.48 to $.50. The following annual interest rates apply: Currency Lending Rate Dollars 7.10\% New Zealand dollar (NZ$) 6.80\% Borrowing Rate 7.50\% 7.25\% Baylor Bank has the capacity to borrow either NZ$10 million or $5 million. If Baylor Bank’s forecast if correct, what will its dollar profit be from speculation over the fiveday period (assuming it does not use any of its existing consumer deposits to capitalize on its expectations)? A) $521,325. B) $500,520. C) $104,262. D) $413,419. E) $208,044. Answer 11. Which of the following is a reason why commercial banks can facilitate international trade? A) The exporter may not wish to accept credit risk of the importer. B) The government may impose exchange contracts that prevent payment by the importer to the exporter. C) The exporter may need financing until payment for the goods is received. D) All of the above Answer 12. Consider an exporter that sells its accounts receivables off to another firm that becomes responsible for obtaining cash from the various importers. This reflects: A) accounts receivable financing. B) consignment. C) factoring. D) a letter of credit. Answer 13. Consider a bank that acknowledges that it will make payments on behalf of a computer importer after the computers are delivered to the importer. This reflects: A) accounts receivable financing. B) forfaiting. C) factoring. D) a letter of credit. Answer 14. Consider an importer that issues a promissory note to pay for the imported capital goods over a period of five years. The notes are extended to an exporter who sells them at a discount to a bank. This reflects: A) accounts receivable financing. B) forfaiting. C) factoring. D) a letter of credit. Answer 15. Consider an exporter that is willing to send goods to the importer without a guaranteed payment by the bank. The bank provides a loan to the exporter that is backed by the value of the exported goods. This reflects: A) accounts receivable financing. B) forfaiting. C) factoring. D) a letter of credit. Answer 16. MNCs can use to sell their existing accounts receivable as a means of obtaining cash. A) factoring B) a bill of lading C) a banker’s acceptance D) a letter of credit Answer 17. was established in 1934 with the intention to facilitate Soviet-American trade. A) Domestic International Sales Corporation (DISC) B) Private Export Funding Corporation (PEFCO) C) Export-Import Bank D) Foreign Credit Insurance Association (FCIA) Answer 18. A provides a summary of freight charges and conveys title to the merchandise. A) letter of credit B) banker’s acceptance C) bill of lading D) bill of exchange Answer 19. According to the text, international trade activity has generally over time. This should cause the popularity of trade finance techniques to over time. A) increased; increase B) increased; decrease C) decreased; increase D) decreased; decrease Answer 20. BIS stands for: a) international code for payments b) central bank of the central banks in the world. c) World bank located in New York Answer MANAGERIAL ACCOUNTING 1. A is a fixed cost; B is a variable cost. During the current year the level of activity has decreased but is still within the relevant range. We would expect that: A) The cost per unit of A has remained unchanged. B) The cost per unit of B has decreased. C) The cost per unit of A has decreased. D) The cost per unit of B has remained unchanged. Answer 2. Which costs will change with an increase in activity within the relevant range? A) Unit fixed cost and total fixed cost B) Unit variable cost and total variable cost C) Unit fixed cost and total variable cost D) Unit fixed cost and unit variable cost Answer 3. Salaries of accounts receivable clerks when one clerical worker is needed for every 750 accounts receivable is an example of a: A) fixed cost B) step-variable cost C) mixed cost D) curvilinear cost Answer 4. Limousine Conversion Company purchases ordinary Cadillacs, cuts them in half, and then adds a middle section to the vehicles to create stretch limousines. With respect to the number of cars converted, the cost of the Cadillacs purchased for conversion by Limousine Conversion Company would best be described as a: A) fixed cost B) mixed cost C) step-variable cost D) variable cost Answer 5. For an automobile manufacturer, the cost of a drivers side air bag purchased from a supplier and installed in every automobile would best be described as a: A) fixed cost. B) mixed cost. C) step-variable cost. D) variable cost. Answer 6. With respect to a fixed cost, an increase in the activity level within the relevant range results in: A) an increase in fixed cost per unit. B) a proportionate increase in total fixed costs. C) an unchanged fixed cost per unit. D) a decrease in fixed c ... Purchase answer to see full attachment