Product Pricing Recommendation - Business Finance
Create a 9-slide presentation in which you analyze cost accounting practices to make a recommendation about whether or not to accept a purchase offer at a lower price than normal. You may either record the presentation or write a 2-3 page supporting report.ScenarioThe Acme Pickle Company has distributed pickles under the Floridas Best brand for eight years from its production facility in Jacksonville, Florida. It sells the pickles to stores in the southeastern United States. Acme normally produces between 8,000 and 10,000 cases of pickles a month but has the capacity to produce 12,000 cases without adding equipment or personnel.The owner of a twenty-store supermarket chain in Wisconsin, called Super Deals, visits friends in Florida and is impressed with the quality of Floridas Best pickles. He approaches you, an Acme Pickle account manager, with an offer to buy 2,000 cases of pickles to use in a special promotion at his stores. He is thinking of something such as:Free jar of Floridas Best pickles with every purchase of forty dollars or more—this month only!He offers Acme a price of $9.50 per case, knowing that it is a very substantial discount from the normal selling price of $20 a case. Acmes management is inclined to turn the offer down, because their cost is calculated at $10.00 a case. They believe they would lose money if they sold at $9.50 a case. You, on the other hand, believe that some errors have been made in the cost accounting.Your RoleYou are the account manager for Acme Pickles.RequirementsYour analysis for the Controller and Sales Manager is needed to suggest a different way of calculating the pricing of the pickles that may be lower. As part of your analysis, address the following items:Explain why some production costs are variable and some are fixed.Analyze the benefit of recalculating the cost of pickle production.How would you recalculate it?What would the result be?What is the benefit to the company of recalculating the cost?Analyze how financial accounting of production cost differs from managerial accounting of production cost.Explain the difference between the two accounting methods.Identify the benefits and drawbacks of each method.Recommend a plan of action to management regarding Super Deals’ offer.Below is the cost report for a recent month. In this month, Acme produced 9,000 cases and sold them at $20 per case, which is Acmes normal selling price. Nine thousand cases are well beyond Acmes break-even point, enabling Acme to record a substantial profit at the nine-thousand-case level.Acme Pickle Company Cost ReportItemCostCucumbers$15,000Spices and vinegar11,000Jars and lids10,000Direct labor, paid by the case30,000Line supervisors, on salary10,000Depreciation on factory10,000Property taxes on factory3,000Insurance on factory1,000Total Costs:$90,000Cost per case (9,000 cases produced) $10.00Deliverable FormatYour team lead wants to share this analysis across remote locations of the organization and is hoping you will set the standard for how analyses and decisions of this type should be presented and supported. Your team has requested either a recorded presentation (including slides and notes) or a presentation and supporting reporting that can be distributed as a model. Prepare a presentation of at least 9 slides using PowerPoint or software of your choice detailing your recommendation and the information you used to make your recommendation. You can either record the presentation or prepare a separate report supporting the presentation.If you choose to record your presentation, you may use Capella-supported Kaltura Media or another technology of your choice that produces a shareable URL. Kaltura is recording software that can be used to create webcam, screen, and audio recordings. Refer to the MBA Program Resources for the Using Kaltura tutorial to prepare for this option. If you choose to use something other than Kaltura Media, ensure that it creates a shareable URL and can be embedded in the courseroom to ensure faculty can access your recording.Note: If you require the use of assistive technology or alternative communication methods to participate in these activities, please contact DisabilityServices@Capella.edu to request accommodations.Recommendation requirements:Presentation slides:Create at least 9 slides detailing your recommendation and the information you used to make your recommendation.Include additional details as slide notes.Supporting information. Choose one of the following options:Record your presentation.Create a 2–3 page report to support your slides.Related company standards:The recommendation report is a professional document and should therefore follow the corresponding MBA Academic and Professional Document Guidelines, including single-spaced paragraphs.In addition to the presentation or report materials, include:Title (slide or page).References (slide or page).Appendix with supporting materials.At least two APA-formatted references.EvaluationBy successfully completing this assessment, you will demonstrate your proficiency in the following course competencies through corresponding scoring guide criteria:Competency 1: Explain how accounting concepts and practices impact financial reporting.Explain why some production costs are variable and some are fixed.Competency 2: Apply principles of accounting to assess financial performance.Analyze how financial accounting of production cost differs from managerial accounting of production cost.Competency 3: Analyze accounting information to support business decisions.Analyze the benefit of recalculating the cost of pickle production.Recommend a plan of action to management.Competency 4: Communicate financial information with multiple stakeholders.Communicate accounting information clearly.Faculty will use the scoring guide to review your deliverable as if they were the Controller or Sales Manager. Along with reviewing the content, they will also review the way you present this content. Review the scoring guide prior to developing and submitting your assessment.ePortfolioThis portfolio work project demonstrates your competency in applying knowledge and skills required of an MBA learner in the workplace. Include this in your personal ePortfolio.Note: Faculty may also use the Writing Feedback Tool to provide feedback on your writing. In the tool, click the linked resources for helpful writing information.
product_pricing_recommendation_scoring_guide.pdf
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1/10/2020
Product Pricing Recommendation Scoring Guide
Product Pricing Recommendation Scoring Guide
CRITERIA
NONPERFORMANCE
BASIC
PROFICIENT
DISTINGUISHED
Explain why some
production costs are
variable and some
are fixed.
Does not explain
why some
production costs
are variable and
some are fixed.
Identifies fixed and
variable production
costs but does not
explain why they are so.
Explains why
some production
costs are
variable and
some are fixed.
Explains why some production
costs are variable and some
are fixed and provides
examples.
Analyze the benefit
of recalculating the
cost of pickle
production.
Does not analyze
how the
production cost
can be
recalculated.
Explains that the
production cost can be
recalculated but does
not explain the benefits.
Analyzes the
benefit of
recalculating the
cost of pickle
production.
Analyzes the benefit of
recalculating the cost of pickle
production and includes
examples of benefits to the
company.
Analyze how
financial accounting
of production cost
differs from
managerial
accounting of
production cost.
Does not analyze
how financial
accounting of
production cost
differs from
managerial
accounting of
production cost.
Explains the difference
between managerial
and financial accounting
but does not analyze
the difference it would
make in the production
cost of pickles.
Analyzes how
financial
accounting of
production cost
differs from
managerial
accounting of
production cost.
Analyzes, in detail, how
financial accounting of
production cost differs from
managerial accounting of
production cost and provides
examples illustrating the
differences in taxes and
profits.
Recommend a plan
of action to
management.
Does not
recommend a
plan of action to
management.
Suggests potential
Recommends a
actions to management. plan of action to
management.
Recommends a plan of action
to management using sound
financial information to
support the recommendation.
Communicate
accounting
information clearly.
Does not
communicate
accounting
information
effectively.
Communicates
accounting information,
but some information is
not clear.
Communicates clearly and
engages the reader with the
fluidity of expression. There
are few if any errors of
mechanics, grammar, or style.
Communicates
accounting
information
clearly.
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