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Reading and full page typed, printed single spaced written response Walter Benjamin (1936) The Work of Art in the Age of MechanicalReproduction b_benjamin_work_of_art_in_the_age_of_mechanical_reproduction.pdf Unformatted Attachment Preview ~ forc~s th~t th~y w~re set up to divide. The rIng hIS solIdanty WIth the proletariat _ that rs who earlier seemed scarcely to concern . modish photography whereby poverty is ng to New ~atter-of-Factness as a literary fd ~y t~at it hal; made the struggle againsT IOlItIcalImportance of the movement was . nv~rslOn of revolutionary reflexes, insofar objects o~ amusement which found their bare~ bU~Iness. The transformation of the ?ecIde mto an object of contemplative I~to a .c?nsumer article, is the defining ~tIve CrItIC has explained this, using the Ith the workers. movement this left-wing non. [: .. ] TheIr function is to produce, b.ut clIques~ from the literary standpoint, I1Ie st~ndpomt, not producers but agents. )ftheIr poverty, ~nd a banquet of yawning acco~modated In an uncozy situation. ,lay of Its ~overty. It thereby shirked the to re~og~Ize how poor. he is and how poor Ie begmnu,tg. For that IS what is involved. the poet like Plato, but it will assign him lay In new masterpieces the long-since . To ~xpect a renewal in terms of such :>ffascIsm. [...] [The work of] the author 5 of pres.ent-day production will never be e same tIme, on the means of production e~ and ab?ve.their character as works, a~ I~Ir orgamzatIonal usefulness be confined I~a.l tendency alone is not enough. The >II.tlOns are not what matters, but the kind t IS true that opinions matter greatly, but useful out of those who have them. The :>t demonstrate the attitude with which it .er ca.n only demonstrate in his particular :ncy IS the. necessary, never the sufficient Nork. ThIS further requires a directing , And to?ay this is to be demanded mor~ .ers ~othmg, teaches no one. What matters uC~lOn, which is able first to induce other n unp~oved apparatus at their disposal. ners It IS able to turn into producers, that , [ ... ] 33 The Work of Art in the Age of Mechanical Reproduction Walter Benjamin I In principle a work of art has always been reproducible. Man-made artifacts could always be imitated by men. Replicas were made by pupils in practice of their craft, by masters for diffusing their works, and, finally, by third parties in the pursuit of gain. Mechanical reproduction of a work of art, however, represents something new. Historically, it advanced intermittently and in leaps at long intervals, but with accelerated intensity. The Greeks knew only two procedures of technically reproducing works of art: founding and stamping. Bronzes, terra cottas and coins were the only art works which they could produce in quantity. All others were unique and could not be mechanically reproduced. With the woodcut graphic art became mechanically reproducible for the first time, long before script became reproducible by print. The enormous changes which printing, the mechanical reproduction of writing, has brought about in literature are a familiar story. However, within the phenomenon which we are here examining from the perspective of world history, print is merely a special, though particularly important, case. During the Middle Ages engraving and etching were added to the woodcut; at the beginning of the nineteenth century lithography made its appearance. With lithography the techniqu~ of reproduction reached an essentially new stage. This much more direct process was distinguished by the tracing of the design on a stone rather than its incision on a block of wood or its etching on a copperplate and ~ermitted graphic art for the first time to put its products on the market, not only m large numbers as hitherto, but also in daily changing forms. Lithography enabled graphic art to illustrate everyday life, and it began to keep pace with printing. But only a few decades after its invention, lithography was surpassed by photography. For the first time in the process of pictorial reproduction, photogra­ phy freed the hand of the most important artistic functions which henceforth devolved only upon the eye looking into a lens. Since the eye perceives more swiftly than the hand can draw, the process of pictorial reproduction was accelerated so enormously that it could keep pace with speech. A film operator shooting a scene in the studio captures the images at the speed of an actors speech. Just as lithography virtually implied the illustrated newspaper, so did photography foreshadow the sound film. The technical reproduction of sound was tackled at the end of the last Source: H. Arendt (ed.), Illuminalions (Cape, 1970), pp. 219-226. Originally published in ZeilSchnfl fur Sozialforschung V, I, 1936. Footnotes have been omitted. Abridged from Walter Benjamin, Illuminalwns © 1955 by Suhrkamp Verlag, Frankfurt. English translation by Harry Zohn, edited by Hannah Arendt, © 1968 by Harcourt Brace Jovanovich Inc. Reproduced by permission of Harcourt Brace Jovanovich Inc. and Jonathan Cape Limited. 218 Modern Art and Modernism century. [...] Around 1900 technical reproduction had reached a standard that not only permitted it to reproduce all transmitted works of art and thus to cause the most profound change in their impact upon the public; it also had captured a place of its own among the artistic processes. For the study of this standard nothing is more revealing than the nature of the repercussions that these two different manifestations - the reproduction of works of art and the art of the film - have had on art in its lradilional form. II Even the most perfect reproduction of a work of art is lacking in one element: its presence in time and space, its unique existence at the place where it happens to be. This unique existence of the work of art determined the history to which it was subject throughout the time of its existence. This includes the changes which it may have suffered in physical condition over the years as well as the various changes in its ownership. The traces of the first can be revealed only by chemical or physical analyses which it is impossible to perform on a reproduction; changes of ownership are subject to a tradition which must be traced from the situation of the original. The presence of the original is the prerequisite to the concept of authenticity. Chemical analyses of the patina of a bronze can help to establish this, as does the proof that a given manuscript of the Middle Ages stems from an archive of the fifteenth century. The whole sphere of authenticity is outside technical - and, of course, not only technical - reproducibility. Confronted with its manual reproduc­ tion, which was usually branded as a forgery, the original preserved all its authority; not so vis a vis technical reproduction. The reason is twofold. First, process reproduction is more independent of the original than manual reproduction. For example, in photography, process reproduction can bring out those aspects of the original that are unattainable to the naked eye yet accessible to the lens, which is adjustable and chooses its angle at will. And photographic reproduction, with the aid of certain processes, such as enlargement or slow motion, can capture images which escape natural vision. Secondly, technical reproduction can put the copy of the original into situations which would be out of reach for the original itself. Above all, it enables the original to meet the beholder halfway, be it in the form ofa photograph or a phonograph record. The cathedral leaves its locale to be received in the studio of a lover of art; the choral production, performed in an auditorium or in the open air, resounds in the drawing room. The situations into which the product of mechanical reproduction can be brought may not touch the actual work of art, yet the quality of its presence is always depreciated. This holds not only for the art work but also, for instance, for a landscape which passes in review before the spectator in a movie. In the case of the art object, a most sensitive nucleus - namely, its authenticity - is interfered with whereas no natural object is vulnerable on that score. The authenticity of a thing is the essence of all that is transmissible from its beginning, ranging from its substantive duration to its testimony to the history which it has experienced. Since the historical testimony rests on the authenticity, the former, too, is jeopardized by reproduction when substantive duration ceases to matter. And what is really jeopardized when the historical testimony is affected is the authority of the object. One might subsume the eliminated element in the term aura and go on to say: 1 production had reached a standard that not tted works of art and thus to cause the most Ie public; it also had captured a place of its ?e study of this standard nothing is more Ions that these two different manifestations he art of the film - have had on art in its work of art is lacking in one element: its ,tence at .the place where it happens to be. : determmed the history to which it was e. This includes the changes which it may e years as well as the various changes in its e revealed only by chemical or physical ,on a reproducti~n; c?anges of ownership aced .f~om the SItuatIon of the original. :requISIte to the concept of authenticity. ze can help to establish this, as does the :Idle Ages stems from an archive of the lthenticity is outside technical - and of y. Confr~n.ted with its manual reproduc­ y, the ongmal. preserved all its authority; T.h~ reason IS twofold. First, process on.gmal than. manual reproduction. For IctIOn can brmg out those aspects of the eye yet acc~ssible to the lens, which is photogral?hlc reproduction, with the aid ~ slow motIon, can capture images which reproduction can put the copy of the :>freach for the original itself. Above all lal~way, be it in the form of a photograph $ Its locale to be received in the studio of ned in an auditorium or in the open air, :t of mechanical reproduction can be :, yet the quality of its presence is always art work but also, for instance for a . spectator m a mOVIe. In the case of the ly, its authenticity - is interfered with lat sc?re. The authenticity of a thing is r?m ItS beginning, ranging from its ll~tory which it has experienced. Since IClty, the former, too, is jeopardized by :eases to. matter. And what is really affe~ted IS the authority of the object. ent m the term aura and go on to say: The Work of Art in the Age of Mechanical Reproduction 219 that which withers in the age of mechanical reproduction is the aura of the work of art. This is a symptomatic process whose significance points beyond the realm of art. One might generalize by saying: the technique of reproduction detach~s th.e reproduced object from the domain of tradition. By making man~ reprod.ucyons It substitutes a plurality of copies for a unique existence. And.m perr~llttI~g th.e reproduction to meet the beholder or listener in his own partIcular sItuatIon, It reactivates the object reproduced. These two processes lead to a tremendous shattering of tradition which is the obverse of the contemporary crisis and renewal of mankind. Both processes are intimately connected with the con~em~or~ry mass movements. Their most powerful agent is the film. Its socIal SIgnIficance, particularly in its most positive form, is inconceivable without its destructive, cathartic aspect, that is, the liquidation of the traditional value of the cultural heritage. [. . .] III During long periods of history, the mode of human sense perception changes w.ith humanitys entire mode of existence. The manner in which human sense perceptIon is organized, the medium in which it is accomplished, is determ~e? not only.by nature but by historical circumstances as well. The fifth century, WIth ItS great shIfts of population, saw the birth of the late Roman art industry and the Vienna Genesis, and there developed not only an art different from that of antiquity but also a new kind of perception. The scholars of the Viennese school, Riegl and Wickhoff, who resisted the weight of classical tradition under which these la~er art forms ~ad. been buried were the first to draw conclusions from them concernmg the organIzatIon of percep~ion at the time. However far-reaching their insight, thes~ scholars Jim.ited themselves to showing the significant, formal hallmark whIch charactenzed perception in late Roman times. They did not attempt - and, perhaps, saw ?O way­ to show the social transformations expressed by these changes of perceptIon. The conditions for an analogous insight are more favorable in the present. And if changes in the medium of contemporary perception can be comprehended as decay of the . . . aura, it is possible to show its social causes. The concept of aura which was proposed above WIth reference to hlstoncal objects may usefully be illustrated with reference to the aura of natural ones. We define the aura of the latter as the unique phenomenon of a distance, however close it may be. If, while resting on a summer afternoon, you follow with your eyes a mountain range on the horizon or a branch which casts its shadow over you, you experience the aura of those mountains, of that branch. This image makes it easy to comprehend the social bases of the contemporary decay of the aura. It rests on two circumstances both of which are related to the increasing significance of the masses in contempordry life. Namely, the desire of contemporary masses to bring things closer spatially and humanly, which is just as ardent as their bent towards overcoming the uniqueness of every reality by accepting its reproduction. Every d~y the urge grows stronger to get hold of an object at very close range by way. of Its likeness, its reproduction. Unmistakably, reproductIOn as offered by pIcture magazines and newsreels differs from the image seen by the unar~ed .eye. Uniqueness and permanence are as closely linked in the. latter as are transl~onness and reproducibility in the former. To pry an object from ItS shell, to destroy Its aura, 220 Modern Art and Modernism is the mark of a perception whose sense of the universal equality of things has increased to such a degree that it extracts it even from a unique object by means of reproduction. Thus is manifested in the field of perception what in the theoretical sphere is noticeable in the increasing importance of statistics. The adjustment of reality to the masses and of the masses to reality is a process of unlimited scope, as much for thinking as for perception. IV The uniqueness of a work of art is inseparable from its being imbedded in the fabric of tradition. This tradition itself is thoroughly alive and extremely changeable. An ancient statue of Venus, for example, stood in a different traditional context with the Greeks, who made it an object of veneration, than with the clerics of the Middle Ages, who viewed it as an ominous idol. Both of them, however, were equally confronted with its uniqueness, that is, its aura. Originally the contextual integration of art in tradition found its expression in the cult. We know that the earliest art works originated in the service of a ritual - first the magical, then the religious kind. It is significant that the existence of the work of art with reference to its aura is never entirely separated from its ritual function. In other words, the unique value of the authentic work of art has its basis in ritual, the location of its original use value. This ritualistic basis, however remote, is still recognizable as secularized ritual even in the most profane forms of the cult of beauty. The secular cult of beauty, developed during the Renaissance and prevailing for three centuries, clearly showed that ritualistic basis in its decline and the first deep crisis which befell it. With the advent of the first truly revolutionary means of reproduction, photography, simultaneously with the rise of socialism, art sensed the approaching crisis which has become evident a century later. At the time, art reacted with the doctrine of l art pour l art, that is, with a theology of art. This gave rise to what might be called a negative theology in the form of the idea of pure art, which not only denied any social function of art but also any categorizing by subject matter. (In poetry, Mallarme was the first to take this position.) An analysis of art in the age of mechanical reproduction must do justice to these relationships, for they lead us to an all-important insight: for the first time in world history, mechanical reproduction emancipates the work of art from its parasitical dependence on ritual. To an ever greater degree the work ofart reproduced becomes the work of art designed for reproducibility. From a photographic negative, for example, one can make any number of prints; to ask for the authentic print makes no sense. But the instant the criterion of authenticity ceases to be applicable to artistic production, the total function of art is reversed. Instead of being based on ritual, it begins to be based on another practice - politics. ... Purchase answer to see full attachment
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