Fluent Essays

Quality Analysis, Part 2 For the company and product or service that you selected for the W3 Project, complete the following: Imagining yourself to be viewing the company's product or service through the eyes of the customer, construct a House of Quality to provide the organization with your perspectives on what the important dimensions of quality are and how well the organization is currently meeting your needs. Develop a SPC checklist for each dimension of the product that you believe would be subject to statistical control. Evaluate the product using the five-step plan that is associated with the Kaizen philosophy. Propose what elements of the production and delivery of the product or service would be subject to benchmarking and how you would identify those organizations to which comparisons could be made in a benchmarking process. Submission Details: Submit your report in a three page Word document, using APA style. Submit it to the Submissions Area by the due date assigned. Name your document SUO_BUS4101_W5_ LastName_FirstInitial.doc. Quality Analysis, Part 1 Alicia Younes South University-Online FIN4060 09/07/2021 The Kentucky Fried Chicken Corporation Quality Analysis Brief Description The Kentucky Fried Chicken (KFC) Corporation holds one of the largest market shares being the leading fast food chicken operator, developer, in addition to franchiser across the globe. The entirely owned subsidiary belonging to PepsiCo Inc until around late of 1997 happens to run more than 5,000 outlets within the United States whereby an anticipated 60% are franchises. Colonel Sanders was the founder of KFC Corporation with PepsiCo Inc being its parent company. The fast food business has over 3,700 units across the globe in which over two thirds happen to be franchised. KFC’s international breakthrough was witnessed in the 90s despite experiencing predicaments within the domestic fast-food sector. KFC Corporation offers efficient and premium fast food products within their restaurants as well as at home. Quality is an imperative factor for KFC Corporation that has been described in two major areas affiliated with quality enhancement and control. The two main areas comprise of supply quality and restaurants’ performance, which is an essential part because it covers franchises belonging to the restaurant (Vlad, 2019). For measuring and controlling the two areas, KFC integrates various kinds of programs. Measurements applicable to suppliers focus on reputation as well as quality standards, which are barely incorporated in public policy statements. SWOT Analysis Strengths Having its hub well-known is one of the major strengths that has backed up the successful business operations by KFC. A powerful corporation at the back of the brand is also fundamental to strengths depicted by the business. Apart from KFC, Yum! Brands are also corporate owner of Taco Bell as well as Pizza Hut, which gives the edge to be influential, powerful, and resourceful. Establishing a strong global presence was evident from the thousands of restaurants established at different parts around the globe (Siegfried, 2021). Fast growth by the brand since its foundation is a noteworthy strength considering its ability to grow across Asia and opening more than 700 restaurants in China. Weaknesses The greatest weakness is about the issues on food with the business faces challenges on food quality that leads to criticism. Another significant weakness is issues associated with franchise operations. In case a franchise fails to uphold similar operational procedures, the unit stands a chance of losing its reputation (Vlad, 2019). Supply chain as well as distribution is another ideal weakness that needs consideration since KFC Corporation initially experienced issues concerning delivery of chicken. Opportunities Most emerging markets present an opportunity for KFC to grow with nations such as Russia along with China holding lasting potential markets. KFC has a greater scope that allows it to open additional franchise in such emerging markets (Siegfried, 2021). Another significant opportunity is the decision to change the restaurant menu in order to appeal to health conscious customer segment. Threats Competitors are the leading threats that KFC Corporation has to take into consideration since its growth extent does not redeem it from competition. Some of the key competitors that KFC has to monitor consist of McDonald along with other major brands within the industry. The brand has to deal with issues such as preferences by the millennial generation since varying demographics trigger new pressure based on food types (Vlad, 2019). An increasing cost associated with resources is another relevant factor that exists from raw materials, labor, in addition to operation expenses at the international level. The most appropriate way of concentrating KFC’s attention towards quality is through encouraging customer focus to be a primary principle. Making certain that leaders at each level of the organization hierarchy is in a position to establish unity has the likelihood of improving focus on quality. KFC Corporation appears to be lacking imperative qualities of culture that encompass the engagement of competent, involved, and empowered persons to deliver its values. Process approach is an additional worrisome factor that is making the organization lack quality (Parker, n.d.). The company may profit from quality management systems that are achievable from process approach. Making evidence-based decisions is an essential part of improving quality at KFC Corporation considering that the process is often complicated. KFC Corporation boasts of an assortment of customers having extended it target market over the past few decades it has been in operation. Clearly, the United States provided customers from various social classes before the business resolved to extending it outreach to customers in the international market despite their cultures (Siegfried, 2021). The company has done a remarkable job of attracting and retaining its internal and external customers, despite the challenges affiliated with satisfying all their needs. To implement change, the organization has to ensure that it first transforms its leadership and presenting its rationale for change. Guaranteeing employee security is an additional strategy commendable in the implementation of changes around the organization. Enhancing change at organizational level requires quality partnering alongside strategic alliances that guarantee the success of the fast food business. An observation of competitive advantages in addition to core competency is necessary in making certain that the business is in a decent position to improve its quality. References Parker, D. W. (n.d.). Service Operations Management, Second Edition: The Total Experience. United Kingdom: Edward Elgar Publishing, Incorporated. Siegfried, P. (2021). Business Management Case Studies: Pran-RFL, Netflix, Mc Donalds, Google, Tesco, Apple, COCA COLA, PSA Group, Mercedes, Tesla, Toyota, Beximco, KFC, LBC Lao Brewery Company. Germany: BoD - Books on Demand. Vlad, D. E. (2019). Concepts of Quality Connected to Social Media and Emotions. Germany: Springer Gabler.